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Deep Time of the Media
ELECTRONIC CULTURE: HISTORY, THEORY, AND PRACTICE
Ars Electronica: Facing the Future: A Survey of Two Decades edited by Timothy Druckrey
net_condition: art and global media edited by Peter Weibel and Timothy Druckrey
Dark Fiber: Tracking Critical Internet Culture by Geert Lovink
Future Cinema: The Cinematic Imaginary after Film edited by Jeffrey Shaw and Peter
Weibel
Stelarc: The Monograph edited by Marquard Smith
Deep Time of the Media: Toward an Archaeology of Hearing and Seeing by Technical Means by
Siegfried Zielinski
Deep Time of the Media
Toward an Archaeology of Hearing and Seeing
by Technical Means
Siegfried Zielinski
translated by Gloria Custance
The MIT Press
Cambridge, Massachusetts
London, England
© 2006 Massachusetts Institute of Technology
Originally published as Archäologie der Medien: Zur Tiefenzeit des technischen Hörens und
Sehens, © Rowohlt Taschenbuch Verlag, Reinbek bei Hamburg, 2002
The publication of this work was supported by a grant from the Goethe-Institut.
All rights reserved. No part of this book may be reproduced in any form by any elec
tronic or mechanical means (including photocopying, recording, or information storage
and retrieval) without permission in writing from the publisher.
I have made every effort to provide proper credits and trace the copyright holders of
images and texts included in this work, but if I have inadvertently overlooked any, I
would be happy to make the necessary adjustments at the first opportunity.—The author
MIT Press books may be purchased at special quantity discounts for business or sales
promotional use. For information, please e-mail special_sales@mitpress.mit.edu or
write to Special Sales Department, The MIT Press, 55 Hayward Street, Cambridge, MA
02142.
This book was set in Bell Gothic and Garamond 3 by Graphic Composition, Inc.,
Athens, Georgia. Printed and bound in the United States of America.
Library of Congress Cataloging-in-Publication Data
Zielinski, Siegfried.
[Archäologie der Medien. English]
Deep time of the media : toward an archaeology of hearing and seeing by technical
means / Siegfried Zielinski ; translated by Gloria Custance.
p. cm.—(Electronic culture—history, theory, practice)
Includes bibliographical references and index.
ISBN 0-262-24049-1 (alk. paper)
1. Mass media—Historiography. 2. Mass media—Philosophy. I. Title. II. Series.
P91.Z53813 302.23'0722—dc22 2005047856
10 9 8 7 6 5 4 3 2 1
foreword by timothy druckrey vii acknowledgments xiii
1 introduction: the idea of a deep time of the media 1
2 fortuitous finds instead of searching in vain: methodological borrowings and affinities for an anarchaeology of seeing and hearing by technical means 13
3 attraction and repulsion: empedocles 39
4 magic and experiment: giovan battista della porta 57
5 light and shadow—consonance and dissonance: athanasius kircher 101
6 electrification, tele-writing, seeing close up: johann wilhelm ritter, joseph chudy, and jan evangelista purkyne ̆ 159
7 the discovery of a pit, a camera obscura of iniquity: cesare lombroso 205
8 the economy of time: aleksej kapitanovich gastev 227
9 conclusions: including a proposal for the cartography of media anarchaeology 255
notes 281 bibliography 322 credits 363 index 365
Contents
Figure I.i “The problem: At times, when a fact is thrown into the smoothly flowing river of sci
entific development that completely contradicts earlier conceptions, one of the strangest trans
formations takes place. What is slightly new is either dissolved and assimilated or, if it is too
deviant in the present situation, it sinks to the bottom as a foreign body where the deposits of time
cover it—it either has an effect much later or never at all. That which is significantly new, how
ever, rapidly has a conspicuous influence on the entire state [of things]. A violent perturbation of
ideas about and over this commences. . . .” (Text: Ostwald 1896, p. 1f; illustration: Tyndall,
1883, frontispiece)
The sense of present which we live each day, as a conflict between
the representatives of ideas having different systematic ages and all
competing for possession of the future, can be grafted upon the
most inexpressive archaeological record. Every shred mutely testi
fies to the presence of the same conflicts. Each material remnant is
like the reminder of the lost causes whose only record is the suc
cessful outcome among simultaneous sequences.
—george kubler, THE SHAPE OF TIME
An anemic and evolutionary model has come to dominate many studies in the
so-called media. Trapped in progressive trajectories, their evidence so often re
trieves a technological past already incorporated into the staging of the con
temporary as the mere outcome of history. These awkward histories have
reinforced teleologies that simplify historical research and attempt to expound
an evolutionary model unhinged from much more than vague (or eccentric)
readings of either the available canon or its most obvious examples. Anecdotal,
reflexive, idiosyncratic, synthetic, the equilibrium supported by lazy linearity
has comfortably subsumed the media by cataloguing its forms, its apparatuses,
its predictability, its necessity. Ingrained in this model is a flawed notion of sur
vivability of the fittest, the slow assimilation of the most efficient mutation,
the perfectibility of the unadapted, and perhaps, a reactionary avant-gardism.
In this model there is less failure than dopey momentum and fewer ruptures
than can be easily accounted for. As a historiography it provides an orthodox
Foreword
itinerary uncluttered by speculation or dissent, unfettered by difference, dis
connected from the archive, averse to heterogeneity.
This laissez-faire historiography dominates American writing concerned
with the histories of media and has fueled both oversimplification and impreci
sion. History is, after all, not merely the accumulation of fact, but an active
revisioning, a necessary corrective discourse, and fundamentally an act of in
terrogation—not just of the facts, but of the displaced, the forgotten, the
disregarded.
For some in the media, “archaeology” has come to supplant basic history, re
placing it with a form of material retrieval—as if the preservation of material
ity was tantamount to preserving history itself. This has led to an archaeology
(really more a mere cataloging) of the apparatus itself, rather than an investiga
tion of the scenes in which the apparatus found its way into the spheres of
research and experience.
Michel Foucaults The Archaeology of Knowledge is defiant in distinguishing
archaeology from other forms of historiography. Archaeology is “the system
atic description of a discourse-object,” (139) it “tries to establish the system
of transformations that constitute change.” (173), it “does not have a unifying,
but a diversifying effect,” (160) it “is not supposed to carry any suggestion of
anticipation.” (206)
It is the analysis of silent births, or distant correspondences, of permanences that per
sist . . . of slow formations that profit from the innumerable blind complicities. . . .
Genesis, continuity, totalization: these are the themes of the history of ideas.
But archaeological description is precisely such an abandonment of the history of
ideas, a systematic rejection of its postulates and procedures . . . (Foucault, 138)
As such, archaeology is not a substitute for “the history of ideas,” not a proxy
for iconography, not an alternative for eccentric discovery or collecting, not a
surrogate for rigorous research. With this in mind, it seems imperative to de
lineate an approach to “media archaeology” that, on the one hand, avoids idio
syncrasies or subjectivities, and, on the other, doesnt lull itself into isolating
media history as a specialized discipline insulated from its discursive histori
cal role.
Theres little doubt that the multithreaded developments of media have nu
merous unresolved histories and that an enormous task of retrieval and concep
tualization has yet to be achieved. How a media archaeology can constitute itself
viii
Foreword
against self-legitimation or self-reflexivity is crucial if it is to circumvent the
reinvention of unifying, progressive, cyclical, or “anticipatory” history—even
as it is challenged to constitute these very vague histories as an antidote to the
gaping lapses in traditional historiography. Indeed it is this very problem that
afflicts media archaeology. The mere rediscovery of the forgotten, the establish
ment of oddball paleontologies, of idiosyncratic genealogies, uncertain line
ages, the excavation of antique technologies or images, the account of erratic
technical developments, are, in themselves, insufficient to the building of a
coherent discursive methodology.
In this sense the notion of resurrecting dead media could prove farcical, fu
tile, or more hopefully, deeply fertile. A broad accounting of the evolution of the
apparatus, of the media image, of the history of the media effect, of excavating
the embedded intellectual history, and so on, is surely the precursor of what will
be an invaluable reconfiguration of a history largely focused on the device and
its illusory images. Similarly, the rediscovery of uncommon or singular appara
tuses, novel and fantastic as they might be, is neither decisive nor fully adequate
to formulate an inclusive approach that distinguishes it from connoisseurship,
or worse, antiquarianism. Merely reconstituting or retrofitting “old” media into
“new” contexts could, in this sense, only emerge as techno-retro-kitsch.
What is most necessary for the field of media archaeology is to both distin
guish it as a nascent discipline and to set some boundaries in order to avoid its
trivialization. Archaeology, as Foucault writes, “is not a return to the innermost
secret of the origin,” rather it “describes discourses as practices specified in the
element of the archive” (p.138 from same source.) Without evolving coherences
that are neither reductive nor dogmatic, media archaeology faces numerous is
sues: to evolve histories of technologies, apparatuses, effects, images, iconogra
phies, and so forth, within a larger scheme of reintegration in order to expand a
largely ignored aspect of conventional history.
Already some useful examples of this exist, from Siegfried Giedions Mecha
nization Takes Command or E. J. Dijksterhuiss Mechanization of the World Picture
to Friedrich Kittlers Gramophone, Film, Typewriter or Wolfgang Schivelbuschs
Railway Journey or Disenchanted Night: The Industrialization of Light in the 19th
Century, Michel Foucaults Archaeology of Knowledge, Laurent Mannonis The Great
Art of Light and Shadow: Archaeology of the Cinema, Norman Kleins The Vatican to
Vegas: A History of Special Effects. Each tackles the apparatus (or its “effects”) as
integral to the substantive changes they wrought as modernity emerged. Not
under the spell of linearity, these books stand as guidebooks (among many
ix
Foreword
others), for the establishment of diversified approaches to a media history and,
more specifically, a media archaeology that stands as a decisive field if it can de
velop forms that extrapolate more than missing links.
Siegfried Zielinskis Deep Time of the Media intensifies and extends these
studies with a wide range of scholarship from Stephen Jay Goulds “punctuated
equilibrium” to Georges Batailles “general economy,” and, more deeply, into
the original volumes of Athanasius Kircher, Giovan Battista della Porta, and
Giuseppe Mazzolari. Instead of tracking the reverberations, Deep Time of the
Media situates the effect in the midst of its own milieu. Though particular ap
proaches may represent harbingers, augurs, precursors, they are purposefully
rooted and serve particular goals.
It is in this context that Zielinskis Deep Time of the Media comes as a pivotal
work challenging the field in a number of ways. In rebridging (perhaps demol
ishing) the widening gulf between tekhne and episteme, Deep Time of the Media re
fuses the mere instrumentalization of technology as meticulously as it integrates
the responsibilities of knowledge. Riding through the stratifications has re
vealed far more than the unearthing of new “species” of media, but is leading
toward a rethinking of the bleak search for origins by imagining (exposing)
intricate topologies that link movement and coincidence, failure and possibil
ity, obscurity and revelation. This move through and across the “tectonic” flows
suggests a sweeping remapping of the hitherto centralized nodes of learning and
that traces the decentralized currents of time, space, and communication as a
kind of historical formation in which routes replace nodes and in which east
meets west meets north meets south. In this the epistemic centers in the Euro
centric canon just dont hold and nor does a singular rationalistic scientific logos.
In its “case studies” Deep Time of the Media provides both a rigorous method
ology and a reconceptualization of media studies. For Zielinski only full pri
mary sources provide adequate evidence. So in tandem with a rigorous and
dedicated teaching and lecturing schedule, his peripatetic research has taken
him on the nomadic circuits of his subjects. Here he constructs the new cartog
raphy, seizes on the crossed path, the forgotten archive. His lectures, always
laden with the trade-mark overhead projector, always trace an adventure into
some new facet of the journey—with an obscure archive a decisive discovery.
Abandoning historical convention in favor of historical acuity, Deep Time of
the Media travels into deep time and discovers not just more remains, but instead
neglected constellations. Within these are towering figures of scientific and
philosophical investigation—della Porta, Kircher, Ritter, Hutton, Lombroso,
x
Foreword
among many others. These bold personalities demand our attention not because
they outdid their times, but rather because they embodied them.
With them come the shifting objects of study—less and less material
light and shadow, electricity and conduction, sound and transmission, magic
and illusion, vision and stimuli—in short, conditional phenomena. Fleeting
and contingent, the phenomenal world was lured into visibility by instruments
whose ingenuity often eclipsed their discoveries. At least we had been convinced
that this is so. Zielinski proves us wrong. Through their instruments the sphere
of representation exploded. Its fragments resonate in every future media appa
ratus. Through their instruments the interface emerged, through their instru
ments a fragile imaginary was brought to light, through their instruments time,
sound, reflex, could be seen, through their instruments the world was no longer
a paltry given, it was a moving target, a dynamic presence, it was, to put it
bluntly, alive.
Ever since, our machines have aspired to the “real” and, luckily, have fallen
short of their phony virtual utopias. This surely explains why the last chapter of
Deep Time focuses on the “artistic, scientific, technical, and magical challenges”
that persist in contemporary media praxis. Zielinskis tenacious role as a histo
rian has never restrained his enormous commitment to colleagues and students.
His unyielding charge is to relentlessly cultivate “dramaturgies of difference,”
to “intervene” into the omnivorous systems from the periphery, to refuse cen
tralization, to seize the imagination back from its grim and superfluous engi
neers, and to construct an art worthy of its “deep time.” As Deleuze writes:
It is not enough to disturb the sensory-motor connections. It is necessary to combine the
optical-sound image with the enormous forces that are not those of simply intellectual
consciousness, nor of the social one, but of a profound, vital intuition.
—Timothy Druckrey
xi
Foreword
My grateful thanks are due to Gloria Custance for her untiring and exceptional
work in translating this book. She also translated all quotations from the Ger
man, unless noted otherwise.
Nils Röller read the greater part of the original manuscript and I thank him
for the many fruitful discussions and constructive suggestions, including in the
earlier years of our collaboration. I am indebted to Timothy Druckrey, Keith
Griffiths, Dietmar Kamper, Anthony Moore, Miklós Peternàk, The Brothers
Quay, and Otto E. Roessler for their generous intellectual support and encour
agement, which played an essential role in the realization of the project. Werner
Nekes I thank for his hospitality and the many visits to his unique archive.
Wolfgang Ernst, Thomas Hensel, Angela Huemer, Christine Karralus, Fried
rich Kittler, Jürgen Klauke, David Link, Alla Mitrofanova, Morgane, Peter
Pancke, Hans Ulrich Reck, Elisabeth von Samsonow, Silvia Wagnermaier, and
Sigrid Weigel listened patiently to my expedition reports and provided in
valuable aid in the form of material, questions, commentaries, and suggestions.
Nadine Minkwitz and Juan Orozco gave generously of her time for the digital
processing of illustrations, and I am grateful to Heiko Diekmeier and Claudia
Trekel for their skill with reproductions. For his great help with the texts in
Latin, I thank Franz Fischer; for translations, Angela Huemer and Rosa Barba
(Italian), Peter Frucht and Adèle Eisenstein (Hungarian), Lioudmila Voropai
(Russian), and Gloria Custance (English and French), whose assistance with the
German edition was, in many respects, completely indispensable. Anke Simon,
Daniela Behne, Uschi Buechel, Andrea Lindner, and Birgit Trogemann were
Acknowledgments
tireless in their efforts to procure all the books and media I required. Patricia
Nocera I thank for generously giving me access to the treasures of the Bib
lioteca Nazionale di Napoli and guiding me through its labyrinth. In the Her
zogin Anna Amalia library in Weimar, Katrin Lehmann provided exceptional
assistance for my research. The Staatsbibliothek Berlin and the university li
braries in Cologne and Salzburg were very helpful in connection with work on
Dee, Fludd, Kircher, Llull, Porta, and Schott. For their help in matters of or
ganization, I thank Suse Pachale and Heidrun Hertell.
Many thanks to Roger Conover for preparing and overseeing this edition for
MIT Press and to Lisa Reeve for her editorial support.
My research and the writing of the original text were possible within such
a short time period only because the Ministry of Science, North Rhine
Westphalia, granted me an additional sabbatical semester. My special thanks
go to Burkhard König at Rowohlt for his faith in the project, and his constant
and unfailing support for my endeavors.
xiv
Acknowledgments
Our sexuality . . . belongs to a different stage of evolution than our
state of mind.
—bruno schulz,“an witold gombrowicz.” in: DIE REPUBLIK
DER TRÄUME
In the early 1980s, the Texan science-fiction author Bruce Sterling invented
the phenomenon of cyberpunk, together with the sci-fi writers William Gibson
from Canada and Samuel R. Delany of New York, an ex-boxer and professor
of literature. Their creation married clean high-tech and dirty rubbish, order
and anarchy, eternal artificial life and decomposing matter. Techno- and necro
romanticism came together to create a new Lebensgefühl. The inspired collabo
ration of Ridley Scott, film director, and Douglas Trumball, designer and set
decorator, translated this feeling into cinema in the brilliant Bladerunner (1982).
The Matrix (1999), directed by Andy and Larry Wachowski, fulfilled a similar
function at the end of the 1990s for the now computer-literate fans of cybercul
ture, who by then were all linked via worldwide data networks. The horror that
stalks the film Matrix is no longer an individual, amoral machine that operates
locally and has taken on human form, as in Bladerunner, but, instead, is a data
network that spans the entire globe and controls each and every action, emotion,
and expression.
When one generation of computer hardware and software began to follow
the next at ever shorter intervals, Sterling initiated “The Dead Media Project.”
There, he exchanged his wanderings through an imaginary everyday life in the
1
Introduction: The Idea of a Deep Time of
the Media
future for an energetic movement that traversed the past to arrive in the pres
ent. Together with like-minded people, in 1995 he started a mailing list (at that
time, still an attractive option on the Internet) to collect obsolete software. This
list was soon expanded to include dead ideas or discarded artifacts and systems
from the history of technical media: inventions that appeared suddenly and dis
appeared just as quickly, which dead-ended and were never developed further;
models that never left the drawing board; or actual products that were bought
and used and subsequently vanished into thin air.1 Sterlings project confronted
burgeoning fantasies about the immortality of machines with the simple fac
ticity of a continuously growing list of things that have become defunct. Ma
chines can die.2 Once again, romantic notions of technology and of death were
closely intertwined in “The Dead Media Project.”
Media are special cases within the history of civilization. They have con
tributed their share to the gigantic rubbish heaps that cover the face of our
planet or to the mobile junk that zips through outer space. While the USSR was
falling apart, the cameraman of Tarkovskys legendary Solaris, Vadim Yusov, was
teaching astronauts from the MIR space station to take pictures of Earth for
Andrei Ujicas Out of the Present (1995). The 35mm camera they used is probably
still orbiting up there over our heads. After the rolls of film had been shot and
stunning pictures of the blue planet were in the can, the camera was simply
thrown out of the escape hatch. Taking it back to Earth would have been too ex
pensive, and it was not considered worthwhile to develop a special program just
to destroy a few kilograms of media technology.
The stories and histories that have been written on the evolution of media
had the opportunity—at least theoretically—to do some recycling, in line with
the rubbish theory proposed by Michael Thompson:3 they might have searched
through the heaps of refuse and uncovered some shining jewels from what has
been discarded or forgotten. Nothing endures in the culture of technology;
however, we do have the ability to influence how long ideas and concepts retain
their radiance and luminescence. Up to now, media historians have neglected to
do anything of the kind, mainly on ideological grounds, and this has also had
methodological repercussions. In the extensive literature on the genealogies
of telematics (from antiquitys metal speaking-tube to the telephone; from
Aeneass water telegraph to the Integrated Service Data Network [ISDN]), or cin
ema archaeology (from the cave paintings of Lascaux to the immersive IMAX),
or the history of computers (from Wilhelm Schickards mechanical calculating
apparatus to the universal Turing machine), one thing above all others is refined
2
Chapter 1
and expanded: the idea of inexorable, quasi-natural, technical progress. It is re
lated to other basic assumptions, such as the history of political hegemony de
veloping from the strictly hierarchical to strictly democratic organization of
systems, the rationale of economic expediency, the absolute necessity for simple
technical artifacts to develop into complex technological systems, or the con
tinual perfecting of the illusionizing potential of media. In essence, such ge
nealogies are comforting fables about a bright future, where everything that
ever existed is subjugated to the notion of technology as a power to “banish fear”
and a “universal driving force.”4
Michelangelos ceiling paintings in the Sistine Chapel in Rome do not an
ticipate that which today goes by the name of virtual reality and is produced on
outrageously expensive computer systems, like the CAVE. What would this ge
nius, master of two-dimensional illusions using painted images, colors, and
geometry, have found of interest in such an idea, weak and already backward a
couple of years after its “invention”? Having said that, there is something akin
to a topicality of what has passed. However, if we are to understand history as
being present not only when it demands to be accepted as a responsibility and
a heavy burden, but also when there is value in allowing it to develop as a spe
cial attraction, we will need a different perspective from that which is only able
to seek the old in the new. In the latter perspective, history is the promise of con
tinuity and a celebration of the continual march of progress in the name of
humankind. Everything has always been around, only in a less elaborate form;
one needs only to look. Past centuries were there only to polish and perfect the
great archaic ideas. This view is primitive pedagogy that is boring and saps the
energy to work for the changes that are so desperately needed. Now, if we de
liberately alter the emphasis, turn it around, and experiment, the result is
worthwhile: do not seek the old in the new, but find something new in the old.
If we are lucky and find it, we shall have to say goodbye to much that is famil
iar in a variety of respects. In this book, I shall attempt to describe this approach
in the form of an (an)archaeological expedition or quest.
For Isaac Newton, the great world-mechanic, and his contemporaries, what
we call “our” planet was still thought to be not much more than six thousand
years old. Gods representatives here below, men like the Anglican prelate James
Ussher, had “proved” that this was so in the mid-seventeenth century, and that
was that. As more and more evidence of immense qualitative geological changes
piled up, their only resort was the trick of compressing the time periods in
which the deposits had accreted. In the seventeenth century, Athanasius Kircher
3
Introduction
used the same theoretical crutch in his description of the subterranean world. In
the eighteenth century, doubts were increasingly voiced about this extremely
short chronology, and by the nineteenth century, geologists were calculating in
millions of years. It was only in the twentieth century that there was absolute
certainty that the history of the Earth spans billions of years. Such numbers
surpass our powers of imagination, just as it is almost impossible to imagine
the existence of infinite parallel universes or the coexistence of different
space-times.
At the turn of the eighteenth to the nineteenth century, the idea that the
Earth was far older than previously supposed became a fashionable topic in the
academies and bourgeois salons, just as electrical impulses in the bodies of
organisms or between heterogeneous materials already were. Time structures on
the large scale began to arouse interest, as well as their peculiarities on the small
scale. In addition, the solidity of territories began to lose its dependability and
comfortable familiarity as national boundaries were redrawn at ever decreasing
intervals and traditional hierarchies were questioned. In Germany, Abraham
Gottlob Werner, a mining engineer and lecturer at the famous Bergakademie in
Freiburg, pioneered studies on the systematic investigation of minerals and
rocks and their origins in the oceans that once covered the Earth. However, he
neither could nor wanted to write a history of the Earth. More courageous than
the “Neptunist” Werner was the “Vulcanist” James Hutton.5 Son of a wealthy
Scottish merchant, Hutton supplemented his already ample income by produc
ing useful chemical compounds. His wealth provided him with a comfortable
lifestyle in Edinburgh and the means to travel, conduct research, and undertake
geological fieldwork for his own intellectual pleasure, entirely independent of
any institutions. What is more, he had the time to write up and illustrate his
observations. Huttons Theory of the Earth of 1778, one thousand pages long, and
the two-volume edition published in 1795 no longer explained the history of
the Earth in terms of the old theological dogma. Hutton asserted that Earths
history could be explained exactly and scientifically from the actual state of the
“natural bodies” at a given moment in time, which became known as the doc
trine of uniformitarianism. Further, Hutton did not describe the Earths evolu
tion as a linear and irreversible process but as a dynamic cycle of erosion,
deposition, consolidation, and uplifting before erosion starts the cycle anew. At
localities in Scotland he observed that granite was not the oldest rock, as Werner
and his student Johann Wolfgang von Goethe had assumed. Underneath the
granite were deep vertical strata of slate, which were much older. These conclu
4
Chapter 1
sions were presented in a powerful illustration that adorned the second edition
of Huttons Theory of the Earth. Underneath the familiar horizontal line depict
ing the Earths surface, the slate deposits plunge into the depths, exceeding by
far the strata lying above them. John McPhees Basin and Range (1980), which
first introduced the concept of “deep time,” displays Huttons illustration on the
cover. This discovery must have been as stunning and important for geology as
were the first depictions of the Copernican view of the solar system, which firmly
dislodged the Earth from the center of the universe.
Huttons illustration also introduces the chapter devoted to the Scotsman in
Stephen Jay Goulds Times Arrow, Times Cycle, his important work on the his
tory of the Earth and organic life.6 Gould, the Harvard geologist and zoologist
who regarded himself primarily as a paleontologist, says that the idea of geo
logical deep time is so foreign to us that we can understand it only as a meta
phor. Imagine the age of the Earth as represented by one Old English yard, “the
distance from the kings nose to the tip of his outstretched hand. One stroke of
a nail file on his middle finger erases human history.”7 Huttons concept of Earth
as a cyclic self-renewing machine,8 without beginning or end, is in stark con
trast to the time reckoning instituted by humans. Gould takes this concept a
step further when, for his field, he rejects all ideas of divine plans or visions of
progress. In a specific continuation of uniformitarianism, Goulds studies on the
long chronology are marked by a contemporary concern for the ongoing loss of
diversity. In Wonderful Life, which came after Times Arrow, Times Cycle, he in
troduces a new category that runs contrary to linear thinking: “excellence,”
which should be measured with reference to diversification events and the
spread of diversity.9 Thus, Gould adds to the idea of deep time a quantitative
dimension as well as a qualitative one that addresses the density of differences
and their distributions. Taken together, these ideas result in a very different
picture of what has hitherto been called progress. The notion of continuous
progress from lower to higher, from simple to complex, must be abandoned, to
gether with all the images, metaphors, and iconography that have been—and
still are—used to describe progress. Tree structures, steps and stairs, ladders, or
cones with the point facing downwards (very similar to the ancient mythologi
cal symbol for the female, which is a triangle with the base above and the point
directed toward the Earth) are, from a paleontological point of view, misleading
and should therefore be discarded.10 From this deep perspective, looking back
over the time that nature has taken to evolve on Earth, even at our current level
of knowledge we can recognize past events where a considerable reduction in
5
Introduction
diversity occurred. Now, if we make a horizontal cut across such events when
represented as a tree structure, for example, branching diversity will be far
greater below the cut—that is, in the Earths more distant past—than above.
In this paleontological perspective, humankind is no longer the hub and pivot
of the world in which we live but, instead, a tiny accident that occurred in one
of evolutions side branches. Genetically, the human brain has changed little
during the last ten thousand years—a mere blink in geological terms that can
hardly even be measured. Humans share the same stasis in their biological de
velopment with other successful species. The price that they pay for this is a rel
atively short life span and a narrow range of variations in their specific biological
traits. At the other end of the scale are the bacteria, with their enormous vari
ety and capacity for survival. It was Goulds own existential experience of ill
ness—in 1982 he was diagnosed with a rare form of cancer and the statistical
mean predicted he had only months to live—that made him deeply distrustful
of any interpretation of living organisms that is based on considerations of the
average. In reality, there was no mean for Gould. He took individual variations
to be the only trustworthy value and punctuated equilibrium as the mode in
which change takes place.11
The paradigm of technology as an organ was a crutch used in the develop
ment of mechanics; similarly, the organic becoming technology is now a poor
prosthesis in the age of electronics and computation. Technology is not human;
in a specific sense, it is deeply inhuman. The best, fully functioning technology
can be created only in opposition to the traditional image of what is human and
living, seldom as its extension or expansion. All of the great inventions that
form the basis of technology, such as clockwork, rotation in mechanics, fixed
wings in aeronautics, or digital calculators in electronics, were developed within
a relationship of tension to the relative inertia of the organic and what is pos
sible for humans. The development of geological and biological evolution on
the one hand and that of civilization on the other are fundamentally different.
Evolution, which is counted in billions of years, progresses very slowly. The
changes that have taken place within the short time span of what we call civil
ization have occurred quickly by comparison and now occur at ever shorter
intervals. In Goulds view, this difference is demonstrated by two particular
traits, which influence cultural development decisively. The first is topological.
Humans are nomadic animals; and our migrations lead to productive mixes of
different situations and traditions, which often find expression in subsequent
periods of rapid development. The second trait that has influenced the develop
6
Chapter 1
ment of civilization is the culturally acquired ability to collect and store knowl
edge and experience and to pass these on to others. This ability can also lead to
periods where qualitative developments are extremely concentrated: these
could not possibly be achieved via the mechanisms of biological evolution.12
An investigation of the deep time of media attractions must provide more
than a simple analogy between the findings of research on the history of Earth
and its organisms and the evolution of technical media. I use certain conceptual
premises from paleontology, which are illuminating for my own specific field of
inquiry—the archaeology of the media—as orientations: the history of civili
zation does not follow a divine plan, nor do I accept that, under a layer of gran
ite, there are no further strata of intriguing discoveries to be made. The history
of the media is not the product of a predictable and necessary advance from
primitive to complex apparatus. The current state of the art does not necessar
ily represent the best possible state, in the sense of Goulds excellence. Media are
spaces of action for constructed attempts to connect what is separated. There
have been periods of particularly intensive and necessary work on this effort,
not the least in order to stop people from going crazy, among other reasons. It
is in such periods that I make my cuts. If the interface of my method and the
following story are positioned correctly, then the exposed surfaces of my cuts
should reveal great diversity, which either has been lost because of the ge
nealogical way of looking at things or was ignored by this view. Instead of look
ing for obligatory trends, master media, or imperative vanishing points, one
should be able to discover individual variations. Possibly, one will discover frac
tures or turning points in historical master plans that provide useful ideas for
navigating the labyrinth of what is currently firmly established. In the longer
term, the body of individual anarchaeological studies should form a variantology
of the media.
The idea for this book originated in the late 1980s, while I was writing Au
diovisions: Cinema and Television as Entractes in History for Rowohlts Encyclo
paedia book series. Audiovisions attempted to locate the two most popular
audiovisual media of the twentieth century and their parallel development
within a wider context of the history of the development of technology and cul
ture. My intention was to make cinema and television comprehensible as two
particular media events and structures whose hegemonial power is historically
limited. At the time of writing, there were already hectic signs heralding a tech
nological and cultural transition centered on the digital and computers. I
sought to offer a more considered and calm perspective, but by no means a
7
Introduction
complacent one. This overhasty orientation on a new master medium toward
which all signifying praxis would be directed for a time—until the next one is
defined—demanded the delineation of an independent and constructive way of
dealing with this new phenomenon as a different possibility. In my under
standing, Audiovisions was a plea for the heterogeneity of the arts of image and
sound and against the beginning psychopathia medialis.13
Certain attitudes, which one already encountered on a daily basis in the late
1980s, became even more pronounced during the course of the 1990s. The
shifts, which had become standard practice, were judged to be a revolution, en
tirely comparable in significance to the Industrial Revolution. Hailed as the
beginning of the information society and new economy, where people would
no longer have to earn a living by the sweat of their brow, the proclaimed revo
lution stood wholly under the sign of the present, and it was assumed that the
new would lose its terrors. Every last digital phenomenon and data network was
celebrated as a brilliant and dramatic innovation. It was this vociferous audac
ity, found not only in the daily fare served up by the media but also in theoret
ical reflections, that provoked me to undertake a far-ranging quest. In the
beginning, it was patchy, with considerable time lapses, and dependent upon
the places where I worked.
At the University of Salzburg I found a fine stock of books from an excellent
Jesuit library. For the first time ever, I held in my hands original books and man
uscripts by Giovan Battista della Porta, Athanasius Kircher, Caspar Schott,
Christoph Scheiner, and other authors of the sixteenth and seventeenth cen
turies. A key experience was when I chanced upon a copy of John Dees Monas
Hieroglyphica of 1591, which had been bound together in one volume with a
treatise on alchemy dating from the thirteenth century by Roger Bacon. This
discovery coincided with a workshop on John Dee and Edward Kelley, to which
I had invited the British filmmaker and producer Keith Griffiths. He encour
aged me to delve into the rare texts by Dee, court mathematician to Elizabeth
I, to explore the Prague of Rudolf II, and to appreciate as truly exciting texts the
alchemists writings with their strange worlds of images. Helmut Birkhan, a
classical scholar from Vienna who, on his own testimony, is one of the half-dozen
people in the world to have actually read the unpublished fifteenth-century Buch
der Heiligen Dreifaltigkeit by the Franciscan monk Ulmannus, introduced me to
the special hermeticism of alchemistic texts. He is able to interpret this strange
material in the way that I “read” films by Jean-Luc Godard or Alain Robbe
Grillet with my students and, moreover, with the same enthusiasm. It was from
8
Chapter 1
Birkhan that I first learned that a crucial characteristic of alchemistic writings,
in contrast to the published findings of modern science, is the private nature of
the elaborated treatises; for this reason, they are replete with cover-up strategies
and practices to preserve their secrets. Words conceal one meaning behind
others: for example, “a young boys urine” can also stand for what we call vine
gar—one of the easier examples to decipher. The special language employed by
alchemists was regarded by some adepts as “destructive to discourse.” In one
of the earliest texts, Turba philosophorum, a meeting of alchemists was convened
for the purpose of standardizing linguistic signs to facilitate mutual compre
hension. However, “it failed utterly in its goal, for the various participants . . .
Greek natural philosophers, such as Anaximenes and Pythagoras, with arabi
cised and distorted forms of names . . . scarcely referred to what others had said
and contented themselves with making general statements or ones couched in
singular language. It did not result in norms for the language of alchemy nor
must this ever come about!” Heaven forbid, then anyone could make the lapis
and, as Birkhan once made unmistakably clear to his audience during a lecture,
for this we lack all the prerequisites.
Parallel to studying advanced media technologies, I began to develop a deep
affection for several of the early dreamers and modelers. I had never encountered
them in the course of my university education, and they have been left out of the
discourse of media studies almost entirely. These two fields of interest were vir
tually inseparable: forays into forgotten or hitherto invisible layers and events
in the historical development of the media, and the fascination exuded by my
professional setting, filled with Unix and Macintosh computers, PCs, networks,
analogue and digital studios for producing and processing images and sound,
and including attempts by artists and scientists to coax new languages from this
world of machines or to teach them laughter and tears. During the 1990s, this
close mesh of media theory and artistic praxis led me to define two areas that, in
my view, represented a pressing challenge:
■ After a brief period of confusion and fierce competition between various
systems of hardware and software, there emerged a strong trend toward stan
dardization and uniformity among the competing electronic and digital tech
nologies. The workings of this contradiction became abundantly clear to those
involved with the new technical systems in the example of the international data
networks. Telematic media were incorporated very quickly in the globalization
strategies of transnational corporations and their political administrators and
9
Introduction
thus became extremely dependent on existing power structures. At the other
end of the scale, there were individuals, or comparatively small groups, who pro
jected great hopes onto these networks as a testing ground for cultural, artistic,
and political models that would give greater prominence and weight to diver
sity and plurality. This goal of facilitating heterogeneity as before, or even de
veloping it further with the aid of advanced media systems, was in direct
contradiction to the trend toward universalization being demanded by the cen
ters of technological and political power.
■ As so often before, the tension between calculation and imagination, be
tween certainty and unpredictability, proved to be an inexhaustible fount of dis
cussion about cultural techniques and technological culture. It is a debate where
no consensus is possible, and any dogmatic opting for one side or the other can
lead only to stasis. However, it is possible to explore the options in experiments
that are, in turn, a source of fresh insights. Radical experiments, which aim to
push the limits of what can be formalized as far as possible in the direction of
the incalculable and, vice versa, to assist the forces of imagination to penetrate
the world of algorithms as far as is possible, are potentially invaluable for shed
ding light on a culture that is strongly influenced by media and for opening up
new spaces for maneuvering. A most important arena where the two sides en
gaged, both theoretically and practically, proved to be a specific area of media
praxis and theory, namely, the handling and design of the interfaces between ar
tifacts and systems and their users. Cutting-edge media theory and praxis be
came action at the interface between media people and media machines.
My quest in researching the deep time of media constellations is not a con
templative retrospective nor an invitation to cultural pessimists to indulge in
nostalgia. On the contrary, we shall encounter past situations where things and
situations were still in a state of flux, where the options for development in vari
ous directions were still wide open, where the future was conceivable as holding
multifarious possibilities of technical and cultural solutions for constructing
media worlds. We shall encounter people who loved to experiment and take
risks. In media, we move in the realm of illusions. Dietmar Kamper, philoso
pher and sociologist, used to insist in public debates that the verb illudere not
only means to feign or simulate something, but also includes the sense of risk
ing something, perhaps even ones own position or convictions: I think that this
is of crucial importance for engaging with media.
10
Chapter 1
If we are to learn from artists who have opted to play the risky game of seek
ing to sensitize us for the other through and with advanced technology, then
gradually we must begin to turn around what is familiar. When the spaces for
action become ever smaller for all that is unwieldy or does not entirely fit in, that
is unfamiliar and foreign, then we must attempt to confront the possible with
its own impossibilities, thus rendering it more inspiring and worth experi
encing. We must also seek a reversal with respect to time, which—in an era
characterized by high-speed technologies and their permeation of teaching,
research, and design—has arguably become the most prized commodity of all.
These excursions into the deep time of the media do not make any attempt to
expand the present nor do they contain any plea for slowing the pace. The goal
is to uncover dynamic moments in the media-archaeological record that abound
and revel in heterogeneity and, in this way, to enter into a relationship of ten
sion with various present-day moments, relativize them, and render them more
decisive.
“Another place, another time”14—I developed an awareness of different
periods that we often experience with regard to places: for example, to dis
cover Kraków in Palermo, to come across Rome in New York, or to see cities
like Prague, Florence, or Jena converge in Wrocl-aw. At times, I was not certain
where I actually was. Phases, moments, or periods that sported particular data
as labels began to overlap in their meanings and valencies. Wasnt Petrograds
early techno-scene in the 1910s and 1920s more relevant and faster than that of
London, Detroit, or Cologne at the turn of the last century? Did the Secret Acad
emy in the heart of Naples necessarily have to be a sixteenth-century founda
tion, or wouldnt it have flourished better if founded under new conditions in
the future? Dont we need more scientists with eyes as sharp as lynxes and hear
ing as acute as locusts, and more artists who are prepared to run risks instead of
merely moderating social progress by using aesthetic devices?
11
Introduction
Satie bought seven identical velvet suits complete with matching
hats that he wore uninterruptedly for seven years.
—volta, ERIK SATIE
On Things That Emit Their Own Light
Bioluminescence is a curious phenomenon: it is the ability of certain plants and
animals, independent of all sources of artificial and natural light in their vicin
ity, to emit short flashes of light or to glow over a longer period of time without
any increase in the organisms temperature. For this reason, it is also known as
cold luminescence. Pliny the Elder was the first to approach it analytically in the
first century a.d., and it has continued to fascinate scientists and philosophers
of nature ever since. Although there are many intriguing speculations, thus far
biological research has not offered a fully satisfactory theoretical explanation
for the phenomenon of living organisms that emit their own light. It has been
established that biochemical reactions are involved, oxidation processes. In
order for organisms to bioluminesce, oxygen has to react with at least two
groups of molecules, one of which are luciferins. These light-producing organic
substances react very fast with oxygen and release energy in the form of photons.
However, this process would be destructive for the luciferins—the molecules
would immediately disappear after contact with oxygen and their power to emit
light would be too weak to be visible—were it not for the presence of their cat
alyzing partner, luciferase. This enzyme coordinates the reaction of luciferin
2
Fortuitous Finds instead of Searching in
Vain: Methodological Borrowings and
Affinities for an Anarchaeology of Seeing
and Hearing by Technical Means
with oxygen so that a large number react at the same time and thus, in concert,
produce light.1
In nature, bioluminescence has a number of different functions. Fireflies
produce their soft intermittent light especially for the purpose of courtship,
whereas certain species of fish use light to lure their prey. There is also the uni
cellular Pyrocystis noctiluca, one of a group of microscopic marine organisms,
dinoflagellates, which belong to marine plankton. The action of luciferin and
luciferase can generate many light flashes in their single cells. In warm and quiet
summer weather, mass propagation, or blooms, of P. noctiluca can occur. Then,
all the light flashes that they produce—only at night—are so strong that the
sea glows. Although the cellular mechanisms are understood, little is known
about why P. noctiluca puts on light shows. The same applies to the marine fire
flies, which the Japanese call umibotaru, that are found in great numbers at the
coastlines of their islands. The insects are only two or three millimeters long,
yet they produce a strong blue light.
A favorite laboratory workhorse of marine biologists is the jellyfish Aequorea
Victoria, a coelenterate, of which particularly good specimens are found in the
deeper sections of the Bay of Naples at the foot of Vesuvius.2 At the end of the
twentieth century, Belgian scientists working on A. victoria discovered a new
substance called coelenterazine, which is a submolecule of luciferin. Geneti
cally, its function is twofold. First, it acts to guard the cell against superoxides
and hydrogen peroxide, so-called free radicals. These molecules are so energetic
that the slightest contact is sufficient to destroy the fragile double helices of
DNA and cell membranes.3 However, its role as protector against these dan
gerous invaders is not enough for the enterprising coelenterazine. It uses its con
siderable excess energy to produce aesthetic surplus value. In periods when their
microworld is not under threat from any quarter, these submolecules of the
luciferins enable the bioluminescing invertebrates in the darkness of the ocean
to stage a quasi-poetic release of accumulated energy: a phenomenal economy
of squanderous expenditure.
Georges Bataille understood his provocative “general economy” as a critique
of the productivity mania of the capitalist system that, in principle, commu
nism would also perpetuate. As an alternative to this paradigm, he proposes a
truly luxurious concept of economy, formulated as a metaphor in An Economy
within the Framework of the Universe. In Batailles thinking, wealth is equated
with energy—“Energy is the reason for and purpose of production”—and the
issue is how surplus energy, which results from all production, is used. The pur
14
Chapter 2
pose of a poetic form of expenditure, which he sees as a possible way out of the
compulsion to accumulate, he describes in a comparison with the energy of the
sun: “The Suns rays, which we are, ultimately find nature and the meaning of
the Sun again: it has to expend itself, lose itself without calculating the cost. A liv
ing system either grows, or it expends itself for no reason.”4
PhysicaSacrorum
The anthropologist Gotthilf Heinrich von Schubert initially studied theology
in Leipzig and later turned to science and theoretical and practical medicine in
Jena before gaining his doctorate in medicine in 1803. His dissertation was
entitled “On the Use of Galvanism to Treat Persons Born Deaf.” He set up a gen
eral practice in the idyllic small town of Altenburg and, at first, flourished.
When the paying patients stayed away, he turned to writing to make a living
and, in a matter of weeks, produced a lengthy novel in two volumes, Die Kirche
und die Götter [The Church and the Gods] (1804). A young physicist and expert
on Galvanism, Johann Wilhelm Ritter, arranged for the work to be printed but
pocketed Schuberts advance fee because he needed money urgently for his own
experiments.5 Schubert became the editor of the journal Altenburger medizinische
Annalen but decided to return to university to qualify as a general science
teacher. 1805 found him studying in Freiburg with Werner, a famous mineral
ogist and geologist of the period. The year after, he went to Dresden to complete
his studies. While in Jena, Schubert had attended Friedrich W. J. Schellings
lectures, which at that time were a popular social event that provided the
philosopher with a good supplementary income. Schubert was also keen to start
teaching. The University of Jena invited him, in the winter term of 1807, to lec
ture to the “educated upper classes” on a subject that was “of highest general in
terest: on the expressions of inner mental life in specific states where the physical
disposition is constrained, which are elicited by animal magnetism or mani
fested without it in dreams, in premonitions of the future, in mental visionings,
etc.”6 In the spring of 1808, Schubert published these lectures under the title
Ansichten von der Nachtseite der Naturwissenschaft [Views from the Night Side of
the Natural Sciences].
In this way, Schubert wanted to draw peoples attention to those natural
phenomena that, as a rule, were excluded from close examination or analysis.
However, “the Other” to which he refers is revealed in the course of his lecture
texts as not so much a difference in the objects of his study (these belong to
the standard repertoire of natural philosophy of the period) but rather as his
15
Fortuitous Finds instead of Searching in Vain
development of a method, which characterizes the specific approach and per
ception of the investigator. Citing contemporary astronomers, Schubert defines
the “night side” as “that half of a planet, which, as a result of it revolving on its
own axis, is turned away from the Sun and, instead of being illuminated by the
Suns light, an infinite number of stars shine upon it.” This phosphorescent
light, which Schubert wanted to distinguish from the brilliant “rose-light” of
the sun,7 has the quality of “allowing us to see everything around us only in
rather broad and large outlines.” This light addresses, “with the particular ter
rors that attend it, above all that kindred part of our being, which exists in semi
dark feelings rather than clear and calm understanding; its shimmer always has
something ambivalent and indefinable about it.”8
Schubert was by no means an obscurantist or mystic, although he was often
labeled as such in later years9 and, for this reason, virtually banished from the
history of science. After publishing the anthropological Ahndungen einer all
gemeinen Geschichte des Lebens [Presages of a General History of Life] (1806
1807), Schubert wrote introductory texts on specialist fields of research, such as
Handbuch der Geognosie und Bergbaukunde [Handbook of Geology and Mining]
(1813) and Handbuch zur Mineralogie [Handbook of Mineralogy] (1816), and
also lectured regularly on the history of the natural sciences and geology. In
essence, however, he did not accept that any hard and fast divisions existed be
tween different areas of intellectual activity. For Schubert, clear judgment and
scientific analysis are just as capable of leading to understanding and expression
as dreaming, somnambulism, clairvoyance, or ecstatic trance. These are merely
different modes among which the pursuit of an understanding of nature alter
nates. He also wrote a book on the dark side of the psyche that was far ahead of
its time: when Sigmund Freuds Traumdeutung [The Interpretation of Dreams]
was first published in 1900, Schuberts Symbolik des Traums [The Symbolism of
Dreams], with a section on “The Language of the Waking State,” was being
reprinted for the fifth time. The book was written in 1814. “The language of
dreams,”10 he was convinced, could be understood only within the context of
its close relationship to mythology, poetry, and physical and mental experience
of nature and natural bodies. On the relationship of sexuality, pain, and death,
he writes: “This strange, close union appears to have been well understood by
former ages, when they placed a phallus or its colossal symbol, the pyramid, on
graves as a memento, or celebrated the secret rites of the God of Death by car
rying a phallus in procession; although sacrificing to the instrument of carnal
lust may have been the primitive expression of a different, deeper insight. In the
16
Chapter 2
midst of the obsequies and laments of the mysteries, there rang out the sound
of . . . laughter.”11
Schubert had planned to collect his many individual studies on anthropo
logical themes into an all-embracing “physica sacra,” or sacred physics,12 but he
did not manage to complete it, though he lived to be eighty. Nevertheless, this
man, who had studied with Herder, Schelling, and Werner and was the close
friend of the physico-chemist Ritter, at least came close to realizing his project
of defining anthropology as a physics of the sacred, in fragments. His strange
books and essays can be read as expressions of a single endeavor to write poetry
17
Fortuitous Finds instead of Searching in Vain
Figure 2.1 In astrophysics, protuberances are the masses of burning hydrogen, which flare up
from the suns surface at a speed of ca. 6 miles/sec and reach a height of up to 30,000 miles. Seen
through a telescope, at the edges of this extravagantly wasteful star dynamic forms glow against
the blackness of space: slender fountains, shapes reminiscent of plants. These phenomena can be
observed especially well during a total eclipse of the sun, when the moon shuts out the light from
the fiery ball. W. Denker drew this sketch to record his observations of the suns eclipse in the sum
mer of 1887.
specific to nature from the perspective of the latest scientific discoveries in the
era of romanticism. The French translation of his lectures on the night side of
the natural sciences was published under the title Esprits des choses. In the vol
ume of Novaliss fragments entitled Blütenstaub [Pollen], the poet laments bit
terly that in our ardent search for the absolute we find only things. Schubert had
begun to turn around his contemporarys complaint in a direction that does not
of necessity lead to despair. Untiringly, he sought the diversity of things and
sometimes found in them the absolute, hidden or expressed in a language that
we have yet to learn. Although this is a journey that can be full of tricks and dif
ficulties, it does enable a passionate relationship with the world rather than one
that is characterized chiefly by lamentations.
In the 1840 edition of his lectures, Schubert tucked away in the appendix
cursory reflections on the progress he had made in his field. He compensates the
reader for this disappointing brevity by adding a new preface. There he charac
terizes the thirty-year-old lectures as “tents” that have become riddled with
holes and are now no more than “stopovers and resting places” during the brisk
hike through “the vast area that the contemplation of nature represents,” which
is how he understands his own teaching and research. “The wanderer cannot
have any possessions; if you own property, you are not free to wander,” said Mas
simo Cacciari in his study of the philosopher of wandering, Edmond Jabès.13
And Dietmar Kamper wrote at the end of his history of the imagination, “The
true location where reflection takes place is no longer the writing desk or the
professorial chair but while on the move, in time. Those who embark on such
travels are not able to contribute much to the state of the art and they must needs
develop a precarious relationship to knowledge as property. . . . The demand that
is currently raised because of the contemporary level of complexity of social de
velopments, namely, that any sociological theory must be able to apply the rules
it establishes to itself, cannot be met with the mobility that sitting permits.”14
Inverted Astronomy
In 1637, Athanasius Kircher was given the unexpected opportunity of going on
a journey that was, for the period, a long one. At the time, he had a professorial
post in Rome with a heavy workload and commitments. The Landgrave of
Hesse-Darmstadt, who was going to Malta, invited Kircher to accompany him
as his father confessor. Kircher accepted immediately, knowing that these light
clerical duties would leave him ample time for studies and research. Malta in
terested him because of the fossils that had been found there and the opportu
18
Chapter 2
nity for speleological expeditions. The island has many deep caves, which
Kircher explored for their geology. When the Landgrave no longer required his
services, Kircher fulfilled a long-standing private wish and, on his way back to
Rome, visited southern Italy and Sicily. In the ancient ruins of Syracuse, he
checked the legend of the listening system known as “the Ear of Dionysus,” and
was particularly keen to investigate the veracity of another legend. It was said
that when the Roman army under Marcellus attacked Syracuse (214212 b.c.),
to defend the city, Archimedes set some of their galleys on fire with the aid
of mirrors. All the foremost writers on theoretical optics, including Ibn al
Haytham, Roger Bacon, and Giovan Battista della Porta, had looked into this
legend and confirmed its probable truth through calculations involving various
mirrors and their focal points. Then, in 1637, Descartes in his Dioptrique flatly
denied that the story had any basis in reality. Descartess arguments were theo
retical. Surprisingly, he linked them to his calculation of the suns size in rela
tion to the distance of its rays to Earth: a hundredfold focal length in relation to
the radius of a mirror would not produce more heat at the focal point than the
suns rays would produce unaided by any reflecting mirror. Even a great num
ber of mirrors would not make any difference; the temperature of the reflected
sun rays would remain constant.15 Kircher did not correct Descartess position
theoretically, but empirically and experimentally. He inspected the fortifica
tions of Syracuse harbor, calculated the probable distance to the Roman galleys,
and concluded that the distance was considerably less and, therefore, the focal
length of the reflected sunrays would be much shorter, than commentators had
previously assumed. Additionally, he experimented with different mirrors and
proved that rays reflected by several mirrors and concentrated on the same point
would indeed produce much more heat than one flat or parabolic mirror; more
over, they were capable of igniting wood.16
Kirchers main interest, however, centered on the volcanoes in the area: the
geological triangle of Etna, Stromboli, and Vesuvius, which exerts such an over
whelming influence on the whole of southern Italy and the island of Sicily. He
was convinced that there were subterranean connections between the three
fire-spewing mountains. During his stay in Sicily, Kircher extensively studied
Mount Etna, which had been active continuously since the end of 1634. From
there, he made a trip to the Aeoliae Insulae, or Lipari Islands, where he explored
both Vulcano and Stromboli. He planned to climb the volcano on Stromboli but
was denied access for safety reasons.17 On the way back to Rome from Messina,
Kircher had planned to visit a number of Jesuit stations in Calabria before
19
Fortuitous Finds instead of Searching in Vain
20
Chapter 2
Figure 2.2 Kirchers treatise on the legend of Archimedes of Syracuse and his burning mirrors.
Bottomright:Kirchers diagram demonstrates the transmission of writing using a parabolic mir
ror. The device can be used both to destroy and to communicate; in this case it was used for de
struction, but it could also have been used for prevention. (Kircher, Arsmagnalucisetumbrae,
1671, p. 764).
traveling on to Naples, where he intended to study Vesuvius. However, the voy
age turned out to be a nightmare experience that had a lasting impact on his
thinking. Two results were his works Iter extaticum II [Ecstatic Journey], pub
lished in 1657 as a geological sequel to his fictitious journey into space of 1656,
and the two-volume Mundus subterraneus [Subterranean World] in 16641665,
in which the entire second chapter of the introduction is devoted to describing
this journey.18 The significance of the experience for Kircher can be gauged by
the fact that this text appears again, word for word, in his autobiography.19
The journey began on March 24, 1638. The weather was unsettled but, ini
tially, without particular incident. Three days into the voyage, however, heavy
seas slowed progress considerably. Both Etna and Stromboli had begun to erupt,
sending out massive clouds of smoke and ash, and in the north, Vesuvius had
also become active. From port to port, the situation worsened. Wherever the
ship put in, they were forced to leave again quickly because of violent earth
tremors that sent parts of the coastline plunging into the sea, such as the cliff
top village of St. Eusémia on the southwest Calabrian coast. This massive vol
canic activity caused the seas temperature to rise sharply; in places, it seemed
to boil. Kircher described his situation in highly dramatic terms: “I was con
vinced that I had reached the end of my days and commended my soul to God
unceasingly. Ah! In my distress, how contemptible all worldly pleasures seemed
to me. Honour, high office, influential positions, learning—all these disap
peared instantly at that time, like smoke or bubbles.” His prayers were heard:
miraculously, the party survived the eruptions and earthquakes of March and
April 1638 and eventually reached Naples. The very same evening, Kircher en
gaged a guide, who needed considerable persuading and demanded a high fee,
and climbed Vesuvius. He wanted to retrace the footsteps of Pliny the Elder
(Secundus) and inspect the volcano at close quarters, but without sharing the
same fate, for Pliny had died near there on August 24, 79 a.d., suffocated by
Vesuviuss poisonous gases. On reaching the crater, Kircher was confronted by
“a terrible sight. The eerie crater was entirely lit up by fire and gave off an un
bearable smell of sulphur and pitch. It seemed as though Kircher had reached
the abode of the underworld, the dwelling place of evil spirits.” Nevertheless,
his curiosity proved stronger than his fear. In the early hours of the next morn
ing, he had himself let down on a rope to a rock ledge in the crater to examine
the “underground workshop” at close quarters: “This wonderful natural phe
nomenon strengthened our conviction still further that the interior of the earth
21
Fortuitous Finds instead of Searching in Vain
is in a molten state. Thus, we regard all volcanoes as mere safety valves for the
subterranean fire source.”20
In the foreword to Mundus subterraneus, Kircher notes with regret that there
is a dearth of writing on such wonderful works of God that are hidden from the
eyes of most people. It was his ambition to help remedy this state of affairs. For
this reason, he had dared to take the steps necessary to research the Earths inte
rior. In the twelve books that comprise Mundus subterraneus, Kircher undertakes
a colossal tour dhorizon of what he terms the “geocosmos,” beginning with a
geometrical and philosophical-theological concept of the gravitational center of
the earth, which he calls “centrosophia.” In the following twenty chapters he
covers the composition of the earth, provides a special treatise on water with re
flections on tides, and discusses meteorology, the roots of plants, minerals, and
metals. In the final book, he gives a detailed account of alchemy, which finishes
with a scathing critique of the forms that the Catholic Church had anathema
tized. However, the heart of the work is to be found in the fourth book of the
first volume, where Kircher sets down his observations made at the volcano. In
the Earths interior, a fire burns at the center (“ignis centralis”), from which all
things come and to which all return. This fire is usually hidden from view,
“something truly wondrous, which seeks to emulate the Divinity (“divinitatis
aemulus”) as it were, wherein the greatest almost coincides with the smallest,
which joins together all radiant things into the diversity and variety of the
whole world, absorbs everything into itself and knows it and develops every
thing, which is outside.”21 For Kircher, the fiery core of the earth has become the
central phenomenon; it is to geology what the sun is to astronomy. The moon
he assigns to water. The myriad forms of interplay between the two, the inner
fire and water, give rise to everything that we call nature and life.
Baron Georg Philipp Friedrich von Hardenberg was also no stranger to the
world below ground: he earned his living as an administrative assistant in the
Saxony salt works. As a poet, he called himself Novalis. In chapter 5 of his un
finished novel Heinrich von Ofterdingen (1802), his alter ego in a twofold sense,
Friedrich von Hohenzollern, who is an aristocrat and a miner, meets with a her
mit in the course of his travels. At one point in their dialogue the Count says:
“Our art rather requires us to familiarize ourselves closely with the earth; it is
almost as though a subterranean fire drives the miner on.” The hermit replies,
“You are almost inverted astrologers. Astrologers observe the heavens and their
immeasurable spaces; you turn your gaze toward the ground and explore its con
struction. They study the power and influence of the stars, and you examine the
22
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23
Fortuitous Finds instead of Searching in Vain
Figure 2.3 Frontispiece of Athanasius Kirchers Mundussubterraneus,1665.
Figure 2.4 Top:Two-page illustration at the end of the second book in the preface to Kirchers
Mundussubterraneus(1665). For the engraving, a wash drawing was used of which Kircher had
done most himself (Strasser 1982, p. 364). The original gives a stronger impression than this re
production of the drastic impact that climbing Mount Vesuvius had on Kircher. Out of the black
interior of the volcano, deep red and sulfurous yellow flames leap high into the sky. At the top, they
become white, then dirty gray smoke. Bottom:A similar, not quite so expressive drawing of Mount
Etna follows page 186 in Book 7. The drawing is based on Kirchers observations in 1637.
Morello (2001) includes color reproductions of this phylum of illustrations.
powers of the rocks and mountains and the many and diverse actions of soil and
rock strata. For astrologers the heavens are the book of the future, whereas the
earth shows you monuments of the primeval world.”22
“Mittel und Meere”
The writer and literary critic Édouard Glissant from Martinique believes that
European intellectuals all suffer from a fundamental problem. The lands, which
have been constituent for their identity, are all grouped around a single great sea
that lies at the center, exuding warmth and light, promising leisure and happi
ness. Since classical antiquity, all desires and movements have been directed
toward this center, which has also been the driver of conquest. It is from the
greater Mediterranean area that all technical inventions and all scientific, philo
sophical, aesthetic, and political models have come, which continue to influence
our culture through the present day.23 The compelling need to construct uni
versal worldviews and theories, which have had devastating effects in our his
tory, can only be understood with this in mind: one sea in the middle, one God,
one ideology, one truth, which must be binding for all. The old empires, such
as ancient Greece and the Imperium Romanum, and the various forms of colo
nialism must be understood in the light of this central perspective. The entire
gamut of social models, theories, and worldviews that seek to universalize have
arisen from this notion of the center: the modern nation-state and democracy,
capitalism and communism, Christendom, the notion of the world as a har
monic organism or as a single gigantic mechanism. In late medieval times and
the Renaissance, with courageous thinkers like Raimundus Lullus from Ma
jorca, the Englishman Roger Bacon, or the later proponents of a magical con
ception of nature, whose ideas ran at odds to conventional wisdom, there existed
theoretically a chance of a radical new departure. However, the compulsion to
standardize thought that was exerted by the Catholic Church discriminated
against these men and others like them, which made it impossible to realize any
alternatives. As Édouard Glissant writes, “What the West will spread around
the world, what it will force upon it, are not heresies but systems of thought. . . .
After thinking in systems has triumphed, the Universal—initially as Christian
and later as rational—will spread and represent the special achievement of the
West.”24
According to Glissant, such compulsion to establish the principle of univer
salization would be unthinkable for the inhabitants of the Caribbean. They do
not live on territory that is enclosed but on fragments of land separated by the
25
Fortuitous Finds instead of Searching in Vain
waters of the Atlantic Ocean and Caribbean Sea. The absence of something that
could unify the islands and their peoples is not felt to be a lack. On the contrary,
the only unifying, or standardizing, factor they have ever experienced is an
invisible trace running along the sea floor—the chains of the slave trade. The
cultural and economic activities of the islanders are characterized by institut
ing flexible relations between the land fragments. Attempts to impose univer
salization via the language of the colonizers the islanders have countered
with creolization, in which the semantics of French, for example, is fractured
and subverted through introduction of the speakers own rhythms and rule
breaking syntax. Their musical expression is song with highly disparate voices.
By contrast, the European invention of polyphony is “the uniform and complete
dissolution of all differences in tone and voice for these are viewed as being in
adequately distinctive in themselves.”25
Rather than be defined by “identity machines,” Glissant opts for the poten
tial power of a “poetry of relationships.” For Glissant, magic and poetry are in
herently similar and are extensions of creolization and heresies; they are forces
that work against globalizations abolition of potent diversity: “Only heresy
keeps the cry of what is special going forcefully, the accumulation of non
reducible differences, and, ultimately, the obsession not to understand the un
known in order to generalize it in formulas and systems.”26 A poet, playwright,
novelist, and critic from Martinique, Glissant teaches in New York but lives
mainly in Paris, where he attended university. The main thrust of his critique is
directed toward the entirety of European thought, which has given rise to its
hegemonial position in the West and Northern Hemisphere. His ideas link him
with the work of all thinkers, particularly French intellectuals, who, during the
last century of uniformities and terrible destruction, did not abandon the at
tempt to give all that is heterologous a chance: Georges Bataille, Maurice Blan
chot, Gilles Deleuze, Jacques Derrida, Michel Foucault. As an answer to the
strategy of globalization, Glissant introduces the concept of mondialité, in which
the players come from the periphery, the niches, and the margins of the territo
ries of the world powers: “Those who are gathered here, always come from over
there, from faraway, and they have decided to bring their uncertain knowledge,
which they acquired There, to Here.” By concretizing the type of knowledge
that he is concerned about, Glissant takes up one of the most fruitful thoughts
from Derridas Grammatologie [Of Grammatology]: “Fragmentary knowledge is
not mandatory science. We sense things, we follow a trail.”27
The idea is enticing: to see the activity of tracking as something that defies
all systematic order. However, trails are not simple phenomena. They are im
26
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pregnations of events and movements, and even prehistoric hunter-gatherers
needed to learn much in order to decode, read, and classify the signs.28 The same
applies to an even greater degree when we consider history, with its evolved and
constructed civilizations, and particularly the history of the media. What can
be found there, analogous to spores, broken twigs, feces, or lost fur and feathers,
was produced entirely by cultural and technical means. By seeking, collecting,
and sorting, the archaeologist attaches meanings; and these meanings may be
entirely different from the ones the objects had originally. The paradox that
arises when engaged in this work is that one is dependent upon the instruments
of cultural techniques for ordering and classifying, while, at the same time, ones
goal is to respect diversity and specialness. The only resolution of this dilemma
is to reject the notion that this work is ground-breaking: to renounce power,
which one could easily grasp, is much more difficult than to attain a position
where it is possible to wield it.29
Reality as a Mere Shadow of What Is Possible
The concept of archaiologia, stories from history, comprises not only the old, the
original (archaios), but also the act of governing, of ruling (archein) and its sub
stantive archos (leader). Anarchos is the nomen agentis to archein, and it means “the
absence of a leader,” also “the lack of restraint or discipline.”30 Discussing Fou
caults concept of an archaeology of knowledge, Rudi Visker used the term “an
archéologie” more than ten years ago to describe a method that evades the
potential of identifying a “standardized object of an original experience.”31 A
history that entails envisioning, listening, and the art of combining by using
technical devices, which privileges a sense of their multifarious possibilities
over their realities in the form of products, cannot be written with avant
gardist pretensions or with a mindset of leading the way. Such a history must
reserve the option to gallop off at a tangent, to be wildly enthusiastic, and, at
the same time, to criticize what needs to be criticized. This method describes
a pattern of searching, and delights in any gifts of true surprises. In his critique
of Hitlers brand of fascism, Bertolt Brecht frequently pointed out that order
is a sign of lack, not of abundance. This idea does not apply only to the extreme
sociopolitical situation under fascism. For example, the most exciting libraries
are those with such abundant resources that it is impossible to organize them
without employing armies of staff who would ultimately engineer the loss of
this cornucopia. The London Library in St. James Square, founded in 1841 as
a private club, is such a library. There, you are less likely to find the book you
have long been looking for without success and more likely, in the course of
27
Fortuitous Finds instead of Searching in Vain
your explorations of the labyrinthine gangways with their floors of iron grat
ings, to chance upon a book that you did not even know existed and that is of
far greater value than the one you were actually looking for. Of far greater
value, because your find opens up other paths and vistas that you did not even
entertain during your focused search. This is a possible course to take: within
a clearly defined context, the unsuccessful search for something is balanced by
a fortuitous find, and this discovery is acknowledged as a possibility of equal
worth. One simply has to try it out. However, it must be stressed that this
method has absolutely nothing to do with aimless wandering and meandering.
In the first volume of his epic novel The Man without Qualities, Robert Musil
wrote:
To get through open doors successfully, it is necessary to respect the fact that they have
solid frames. This principle, by which the old professor had always lived, is simply a req
uisite of the sense of reality. However, if there is a sense of reality—and no one doubts
its justification for existing—then there must also be something we might call a sense
of possibility.
Whoever has it does not say, for example, this or that has happened, will happen, or
must happen here; instead, they invent: this or that might, could, or ought to happen
in this case. If they are told that something is the way it is, they think: Well, it could
just as well be otherwise. Thus, the sense of possibility can be defined as the ability to
conceive of everything there might be just as well and to attach no more importance to
what is than to what is not.32
In his posthumously published Notes on Philosophy, Wittgenstein—a con
temporary of Musil and, like him, a trained engineer—states that “one of the
most deeply rooted errors of philosophy” is that it understands possibility as
a “shadow of reality.”33 For the people, ideas, concepts, and models that I en
countered in the course of this anarchaeological search trajectory, this view is
reversed: their place of abode is the possible, and reality, which has actually hap
pened, becomes a shadow by comparison.
Duration and Moment
“Who owns the world?” This was the provocative question asked by the many
activists fighting for a better life for the majority after World War I. Bertolt
Brecht asked the same question and included it in the title of the film Kuhle
Wampe, which he made in 1932 with Slatan Dudow. The question refers to rights
28
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over property and territory in the broad sense—ownership of factories, ma
chines, land, even entire countries or continents. It still needs asking today;
however, another question is gradually taking over, which will be decisive in the
coming decades: Who owns time?34 Between the beginning of the twentieth
century and the beginning of the twenty-first century, there was a marked shift
in the quality of political and economic power relations that both involved the
media and drove their development: away from rights of disposal over territo
ries and toward rights of disposal over time; less with regard to quantity, and
more in connection with refining its structure, rhythm, and the design of its in
tensity. This shift is not immediately apparent in global relationships, but if one
scrutinizes the microstructures of the most technologically advanced nations
and their corporations, it is quite apparent.
Karl Marx wrote for posterity. Thanks to his care in citing sources, the re
mark of an anonymous contemporary (author of a pamphlet) is recorded in his
collected works, who, by succinctly summing up his own notion of economy,
formulated what later became the touchstone of Marxs critique of the estab
lished bourgeois economic system: “A nation is really rich only if no interest is
paid for the use of capital; when only six hours instead of twelve hours are
worked. . . . “Wealth . . . is disposable time, and nothing more.”35 At this histor
ical juncture where time has been declared the most important resource for the
economy, technology, and art, we should not pay so much attention to how
much or how little time we have. Rather, we should take heed of who or what
has power of disposal over our time and the time of others, and in what way. The
only efficacious remedy for a melancholy and resigned attitude toward the world
is to appropriate, or reappropriate, the power of disposal over the time that life
and art need. Only then is the future conceivable at all—as a permanent thing
of impossibility.
In Greek mythology, Kronos stands for duration, times expanse, which dis
poses life by using it up. This is the time of history. Chronology fits us into the
temporal order of things. Suffering can be chronic, but passion never is.
Chronology cripples us because we are not made of enduring stuff and we shall
pass. Machines live longer. At the end of the twentieth century, the computer
scientist and engineer Danny Hillis, who was one of the codevelopers of the mas
sively parallel architecture of todays supercomputers, presented prototypes of a
clock that was to start running in early 2001 and keep time for the next ten
thousand years.36 A group of technology enthusiasts, who call themselves The
Long Now Foundation, have ambitions of a time-ecological nature. In reality,
29
Fortuitous Finds instead of Searching in Vain
the proponents of these ideas merely reveal themselves as infinitely presumptu
ous: the now, the present, is to be extended far into the future and thus, by im
plication, preserved for posterity. The idea of preserving the minds of
contemporary mortals in artificial and everlasting neural networks for future
generations is another example of these rather obscene ideas.
The ancient Greeks understood only too well the dilemma resulting from
chronology as the dominant time mode. They attempted to solve it by intro
ducing two more gods of time, Aion and Kairos, conceived of as antipodes to
powerful Kronos, who ultimately devoured his own children. Aion shines at the
transcendental dimensions: time that stretches far, far beyond the life span of
humans and planet Earth; pure time, like that of machines; or, the fastest way
from zero to infinity, as the avant-gard playwright and director Alfred Jarry once
defined God. Aions time is time that we can reckon with. By contrast, Kaiross
time is doing the right thing at the right moment: he is the god of the auspi
cious moment, who in the Greek myth can also prove fatal. He does nothing
for us; he challenges us to make a decision. On some ancient reliefs, copies of
Lysippuss statues, Kairos is depicted balancing the blade of a knife on his fin
gertips.37 The front half of his head is covered in long wavy locks; the back is
bald. Once Kairos has passed by, it is too late. One may still be able to catch
up again with the unique moment from behind, but from this position, it is no
longer possible to seize hold of it. When an opportunity comes along, one must
recognize it as auspicious and take it.
Just such a character is the observer in chaos-theoretician Otto E. Roesslers
endophysics, which Roessler understands as the physics of the Now and which
I try to comprehend as the physics of uniqueness. As an actor in the world,
Roesslers observer is an activist, not the distanced observer of traditional
physics. This observer follows dynamic processes with great presence of mind
and visualizes their change from one quality into another. This observer has
only the one chance. He or she has absolutely no access to the worlds totality
and experiences it only in the form of an interface, via which he or she can know
and shape it—for example, by simulating the world in computer models. Due
to his association with making decisions, the turning-point character of Kairos
is also expressed in Greek in the adverb harmoi (at this precise time, at the ap
propriate time), a word that was rarely used. The noun form, harmós, means
“seam, slit, or joint,” and the verb harmótto means, among other things, “to
submit or comply.”38
As an activist in the world, the endophysical observer is confronted with two
options: contribute to the worlds destruction or, for fleeting moments, help to
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transform it into paradise.39 This is also the world of media and the art that is
produced with and through them. All techniques for reproducing existing
worlds and artificially creating new ones are, in a specific sense, time media.
Photography froze the time that passed by the camera into a two-dimensional
still, not into a moment, for a moment possesses a temporal range that is not cal
culable. Telegraphy shrank the time that was needed for information to bridge
great distances to little more than an instant. Telephony complemented teleg
raphy with vocal exchanges in real time. The phonograph and records rendered
time permanently available in the form of sound recordings. The motion
picture camera presented the illusion of being able to see the bodies in motion
that photography had captured as stills. In film, time that had passed techni
cally was rendered repeatable at will; the arrow of time of an event or process
could be reversed, stretches of time that had become visual information could
be layered, expanded, or speeded-up. Electromechanical television combined all
these concepts in a new medium, and electronic television went one step further.
Von Brauns cathode ray tube inscribed images dot by dot and line by line. In
the electronic camera, a microelement of the image became a unit of time, which
in turn could be manipulated. In electromagnetic recordings of image and
sound elements, what can be seen and heard can be stored or processed in the
smallest particles or in large packages. Cutting, pasting, and replacing, basi
cally invented by the first avant-garde at the beginning of the twentieth cen
tury, became advanced cultural techniques.40 Computers represented a more
refined and more effective intervention in time structures, as well as—like tel
evision—the synthesis of various existing technologies in a monomedium. In
the Internet, all earlier media exist side by side. They also continue to exist in
dependently of the networked machines and programs and, from time to time,
come into contact with each other.
For the anarchaeological approach, taking account of the specific character
of media with regard to time has two important consequences. The first I
touched upon above in relation to the concept of deep time. The field of study
cannot encompass the entire process of development; exploring different his
torical epochs has the aim of allowing qualitative turning points within the
development process to emerge clearly. The historical windows that I have se
lected should be understood as attractive foci, where possible directions for de
velopment were tried out and paradigm shifts took place. Changes like these
have an ambivalent significance. On the one hand, they support and accelerate
economic, political, or desired ideological processes, and on the other, they ex
clude other alternatives or relegate them to the margins of what is possible. The
31
Fortuitous Finds instead of Searching in Vain
second consequence involves a heightened alertness to ideas, concepts, and
events that can potentially enrich our notions for developing the time arts.
Such ideas do not appear frequently, but they are among the most fortunate
finds in this quest. They appear in the guise of shifts, as wholly different from
the states of inertia or complacency. To cite another idea from Roesslers endo
physical universe: the cut through the world, which enables it to be experi
enced, is similar to Heraclituss lightning flash, which is the agent of
change—often of change that is initially imperceptible. Here the similarity to
the concept of difference, introduced by Derrida to characterize the linguistic
and philosophical operation, is obvious.41
In Praise of Curiosities
What media could or might be was defined so often in the course of the 1990s
that it is no longer clear what this word, used as a concept, actually describes.42
This inflation of definitions has to do with the fact that the economic and po
litical powers took the media more and more seriously, and thus the definers
found themselves under increasing pressure. Media and future became syn
onymous. If you didnt engage with what was then baptized media, you were
definitely passé. By adding media to their curriculum, institutes, faculties,
academies, and universities all hoped to gain access to more staff and new equip
ment. In the majority of cases, they actually received it—particularly after, in
association with the magic word digital, media systems were established that
the decision makers did not understand. This was another reason they called the
process a revolution. The digital became analogous to the alchemists formula
for gold, and it was endowed with infinite powers of transformation. All things
digital promised to those who already possessed wealth and power more of the
same and, to those who possessed nothing, that they could share in this un
bloody revolution without getting their hands dirty. Governments and admin
istrations opened their coffers when the magic word—even better if coupled
with the menetekel Internet—appeared in grant applications.
In this manner, a shift in focus took place among literary researchers, sociol
ogists, art historians, philosophers, political scientists, psychologists, and also
certain “hard” scientists. Over and above studies in their immediate field of
research, they increasingly began to develop concepts for media and, in this way,
tried to demonstrate to the education policy makers that in fact they were the
best in the field of media studies and the right address for competency in media
questions. However, the media makers and players continued to concentrate on
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the business of making money and were not interested in any academic en
hancement, or critique, of their praxis.
I write of this in the past tense because I am convinced that this process be
longed to the last century, a century that needed media like no other before. It
was a century that spawned so many violent caesuras, so much destruction, and
so many artificial, that is, humanmade, catastrophes. The twenty-first century
will not have the same craving for media. As a matter of course, they will be a
part of everyday life, like the railways in the nineteenth century or the intro
duction of electricity into private households in the twentieth. Thus, it is all the
more urgent to undertake field research on the constellations that obtained be
fore media became established as a general phenomenon, when concepts of stan
dardization were apparent but not yet firmly entrenched. This undertaking
may be of some help to those who have not given up on Rimbauds plan to steal
the fire and reinvent the worlds of texts, sounds, images, and apparatus each
day anew.
My archaeology makes a plea to keep the concept of media as wide open as
possible. The case of media is similar to Roessler the endophysicists relation to
consciousness: we swim in it like the fish in the ocean, it is essential for us, and
for this reason it is ultimately inaccessible to us. All we can do is to make cer
tain cuts across it to gain operational access. These cuts can be defined as built
constructs; in the case of media, as interfaces, devices, programs, technical sys
tems, networks, and media forms of expression and realization, such as film,
video, machine installations, books, or websites. We find them located between
the one and the other, between the technology and its users, different places and
times. In this in-between realm, media process, model, standardize, symbolize,
transform, structure, expand, combine, and link. This they perform with the aid
of symbols that can be accessed by the human senses: numbers, images, texts,
sounds, designs, and choreography. Media worlds are phenomena of the rela
tional. The one or the other may be just as plausible from the way the objects
are looked at as the bridges and boundaries that have been constructed between
or around them. However, it is not my intention to place a limit on the multi
tude of possible linkages by pinning them down.
Descartes came in for a lot of criticism because, in his philosophical endeavor
to bring more clarity into the world of thought, he made an essential distinc
tion between extension and the indivisible, between substance and spirit. How
ever, Descartes never suggested that there were no connections between the
two. He merely said that these connections were not accessible to his system of
33
Fortuitous Finds instead of Searching in Vain
philosophical thinking in concepts. They belong to other realms, primarily that
of experience and that is where he, as a philosopher, will leave them. Gottfried
Wilhelm Leibniz, who was both a sharp critic of the Cartesian system and the
one to bring it to completion, also returns to this division in his Monadology,
even going so far as to quantify those parts that are not accessible to philosoph
ical rationalism: “in three-quarters of our actions we are merely empiricists.”43
By not attempting in any way to standardize the found heterogeneous phe
nomena of the in-between, which play a part in media archaeology, I follow the
idea of a tension between a reality that is filed away in concepts and a reality that
is experienced. This notion of tension is also understood here, as in the rela
tionship between calculation and imagination, as not opting a priori for one side
or the other. At times, it is appropriate to use arguments that generalize, for ex
ample, when addressing artifacts or systems from the familiar canon of media
history. However, in the course of our journey to visit the attractions, a certain
something must be evoked, a sense of what might be termed media or medium in
the various constellations that I describe. Whether it succeeds in this for the
reader is the decisive question for the value of my study. It is not a philosophi
cal study—this anarchaeology of media is a collection of curiosities. Slightly
disreputable then as now, the word was used by Descartes (who had certainly
read his Lullus and Porta)44 to refer to those areas of knowledge treated in the
appendix to his Discours: optics, geometry, and meteors.
By curiosities, I mean finds from the rich history of seeing, hearing, and com
bining using technical means: things in which something sparks or glitters
their bioluminescence—and also points beyond the meaning or function of
their immediate context of origin. It is in this sense that I refer to attractions,
sensations, events, or phenomena that create a stir and draw our attention; these
demand to be portrayed in such a way that their potential to stimulate can de
velop and flourish. The finds must be approached with respect, care, and good
will, not disparaged or marginalized. My “deep time” of media is written in a
spirit of praise and commendation,45 not of critique. I am aware that this rep
resents a break with the “proper” approach to history that I was taught at uni
versity. At center stage, I shall put people and their works; I shall, on occasion,
wander off but always remain close to them. It does not bother me that this type
of historiography may be criticized as romantic. We who have chosen to teach,
research, and write all have our heroes and heroines. They are not necessarily the
teachers who taught us or the masters they followed. The people I am concerned
with here are people imbued with an enduring something that interests us
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35
Fortuitous Finds instead of Searching in Vain
Figure 2.5 The citizens of Syracuse do not appear to care whether the legend of Archimedes
setting fire to Roman galleys with parabolic mirrors is feasible according to the laws of physics
and geometry. They erected this monument to their inventive defender at the citys gate. The post
card was printed in Milan.
passionately. I have by no means made a random selection; their work in reflec
tion and experiment in the broad field of media has had enduring, rather than
ephemeral, effects.
Empedocles is visited for his early heuristics of the interface, and his expan
sive and broad-minded approach accompanies us as an inspiration throughout
the entire story. Giovan Battista della Porta worked at a time when extremely
divergent forces—the beginnings of a new scientific worldview and the tradi
tions of magical and alchemistic experiments with nature—still collided with
full momentum. The intellectual openness of certain individuals came into
severe conflict with power structures that tried to intervene and regulate free,
sometimes delirious, thought. In this constellation, there arose a micro-universe
of media concepts and models of the most heterogeneous nature that is without
parallel in history. In Robert Fludds musical monochord, calculation and imag
ination meet in a special way. His mega-instrument could also be interpreted as
an early device of standardization. The tracking movement of our quest leads
from Fludd to Athanasius Kircher, whose view of the world is encoded in a strict
binary fashion. Kirchers media world is an all-embracing attempt to pacify
bipolar opposites in a third. This experiment took place within a network that
had powerful ambitions for worldwide expansion, yet, at the same time, the
Jesuits sheer boundless imagination of media evaded being confined through
functionalization by the institutions of the Catholic Church. The next chapter
focuses on the physicist Johann Wilhelm Ritter, who declared his own body to
be a laboratory and a medium, in which he intended to prove experimentally
that electrical polarity pervades nature. For many years, Ritter was classified as
a romantic natural scientist, but here I focus on him as an indefatigable cham
pion of an artistic and scientific praxis that understands itself as art within time.
Joseph Chudy and Jan Evangelista Purkyne ̆ [Purkinje] accompany him: the
Hungarian as a piano virtuoso who discovered the keyboard as an interface for an
audiovisual telegraph that worked on the basis of binary codes; the Bohemian
doctor and physiologist, who in his research on vision shifted attention away
from the representation of external factors to internal ones, including neuro
logical processes, and investigated basic effects for media machines of moving
images. The introduction to this section presents the invention of an electrical
machine for transmitting written messages over distances in the 1760s at the
Jesuit Collegium Romanum in Rome. The development of the media in the
nineteenth century has been relatively well researched. Here, with the Italian
doctor and psychiatrist Cesare Lombroso, a pivotal figure in a twofold sense, it
36
Chapter 2
is again the subject of inquiry. Lombroso carries to the utmost extremes the
strategies and methods of measuring and media techniques as an apparatus for
providing true representations. Moreover, his argumentation availed itself of
media forms that the nineteenth century appeared to have left way behind it.
With Aleksej Gastev we reach the first decades of the twentieth century. His
ideas of an economy of time, which derive from a binary code of all mechanical
operations, also open up the perspective that leads to the twenty-first century.
For the anarchaeologists quest, mobility is essential. My research entailed
traveling to places that seemed to me, schooled as I am in critique of the hege
monial aspect in media history of industrial culture, very remote indeed. I vis
ited all the places where the heroes of my anarchaeology labored. Agrigento,
where Empedocles lived, I left rather quickly because, as the administrative
center for the valley of ancient temples, it did not seem to have much in com
mon any longer with the place that I had found in his texts. From Catania, I
circled (and ascended) Mount Etna and then went on to Syracuse, following in
the footsteps of Kircher and Empedocles. The latter I encountered again in
Palermo where he has given his name to the gallery of modern art and to myr
iad other facets of everyday life in the city, like the neon sign of a bar. He is
revered there like a Sicilian freedom fighter. In Palermo I also came across com
pletely unexpected presences from the past: Tadeus Kantors death and love
machines in the museum of marionettes that have been so influential in the his
tory of theater and animation; a dilapidated institute for research on human
physiology; the Gemellaro Museum of paleontology, whose treasures are lov
ingly displayed in one cramped little room. After Palermo, I retraced Kirchers
movements on his journey through southern Italy, which had inspired him to
write of his “subterranean world.” His investigations of this world ended in
Naples and Vesuvius, also my next port of call: the city of della Porta, where
he wrote his Magia naturalis; beloved of Goethe, Crowley, Benjamin, Sartre,
Pasolini, and Beuys; a city that so many of the masters visited at least once. The
Biblioteca Nazionale there proved to be a real treasure trove. To my amaze
ment, I even found works by the English Rosicrucian Robert Fludd and was
allowed to turn the pages myself, without wearing white cotton gloves or hav
ing any strict supervision. In the winter, in cold and incessant rain, I visited
the Jesuits power center—the Collegium Romanum and the surrounding area
in Rome, where Kircher did most of his writing and research—the Roman po
lices criminological museum, and the main Jesuit church Il Gesù. My move
ments ended for the time being in Riga, where once Sergei Eisensteins father
37
Fortuitous Finds instead of Searching in Vain
had built elegant Jugendstil houses and Aleksej Gastev had published his last
book of poems before devoting himself wholeheartedly to the Russian “Time
League.” Between the stations of Rome and Riga lay many others: Warsaw,
Wrocl-aw, Budapest, St. Petersburg, Prague, Weimar, and smaller towns, whose
significance will become apparent in the course of my narrative. In this way, a
map, a cartography of technical visioning, listening, and—in addition to my
original plan—combining came into existence, which is so very different from
the geography of media that we are familiar with. It runs through the propo
sitions I advance in the final chapter.
The mythical hero with the gaze that controls is Argus, whose name derives
from the Latin arguere (to prove, to illuminate). He is the all-seeing one with one
hundred eyes, of which only a few ever rest; the others move continually, vigi
lantly watching and observing. The goddess Hera set Argus to guard her beau
tiful priestess Io, who was one of Zeus beloved. Supervision is the gaze that can
contain envy, hate, and jealousy. Argus was killed by Hermes, son of Zeus, who
made him the messenger of the gods. Soon after his birth, Hermes invented the
lyre by stretching strings over a tortoiseshell. The ancient Greeks venerated
Hermes for his cunning, inventiveness, and exceptional powers of oratory, but
also for his agility and mobility. He was given winged sandals and became the
god of traffic and travel, of traders and thieves. Because he could send people to
sleep with his caduceus, his wand with serpents twined about it, he was also
revered as the god of sleep and dreams. Hermes defies simple definition, as does
the slippery field of media. In one of the magnificent frontispieces of his books,
Kircher honors him with a special meaning: as god of “the fortuitous find.”46
38
Chapter 2
Pleasure and absence of pleasure are the criteria of what is profitable
and what is not.
—democritus1
At the beginning of the 1990s, two classical scholars, Alain Martin from Bel
gium and Oliver Primavesi from Germany, were engaged on an extraordinary
project of discovery and decryption. The National Library in Strasbourg had
granted the papyrologist Martin permission to select one papyrus for analysis
and publication from a collection of around 2,200 unclassified papyri. A com
bination of excellent knowledge of the characteristics of ancient papyrus
documents and intuition led Martin to select two glass frames, which belonged
together, containing fifty-two fragments of a papyrus “written in beautiful lit
erary script.”2 Using photographic reproductions of the fragments, Martin spent
several years putting the pieces of the puzzle together again. With the help of
a computer, he compared the text particles over and over again with ancient
Greek texts of known authorship and, in this way, identified the fragments as
part of a longer text by Empedocles.3 Working with Primavesi, a philosopher
and authority on Empedocles, he managed to decipher the entire text frag
ment, which took another three years. In 1997, they presented the results of
their labors in Agrigento, Sicily. Because we know the work of the so-called
pre-Socratic philosophers primarily through indirect transmission—passages
quoted or paraphrased by later authors—the identification of this fragment as
being a direct transmission of pieces of Empedoclean text was a tremendous
discovery. In 1904 or 1905, an archaeologist representing the Berlin “papyrus
3
Attraction and Repulsion: Empedocles
cartel” (formed to prevent German museums from bidding against each other
when purchasing objects abroad) bought the fragments for £1 sterling from an
Egyptian dealer in antiquities. Possibly their significance would have been rec
ognized much earlier had they remained in Berlin where the classical scholar
Hermann Diels, an eminent authority on the pre-Socratics, worked. However,
the cartels procedure of distributing acquisitions by drawing lots resulted in
the fragments going to Strasbourg, the capital of Alsace-Lorraine, which be
longed to Germany at that time. There, it was carefully preserved but its sig
nificance remained undiscovered for nearly ninety years.
For Primavesi, the fragments content was as spectacular as its discovery. In
his view, the fragment demands a radical reappraisal of previous scholarship on
Empedocles. In the tradition of Aristotelian interpretation, until now the work
of this poet-philosopher has been divided into two areas: his didactic poem on
nature Peri physeos, and the poem Karthamoi [Purifications], which is concerned
with the human soul. Primavesi writes, “The papyrus demonstrates that this ap
proach was in error—the physics of the four roots on the one side, and crime
and punishment of the soul daimon on the other, are so closely intertwined in
the new text that these must be seen as integrated elements of one and the same
unified theory.”4
The twentieth century was a period of disunity, of terrible explosions, mur
derous political systems, and violent splits, punctuated by phases of economic
and cultural prosperity. At the end of the century, we were inundated with
concepts of artificial bonding, unifying, and reuniting, as though by way of a
conciliatory gesture. Universal machines, globalization, and technological net
working of geographical regions and identities that are in reality divided were
advanced to counter the de facto divisions that have intruded between individ
uals and between people and machines because of the unequal distribution of
wealth, education, culture, and knowledge. In no way did they serve to dimin
ish the real divisions; they merely created the impression that the real gulfs were
easy to bridge using market strategies and technology. At the beginning of the
twenty-first century, the situation has escalated again. People who had nothing
apart from their bodies, their pride, their ideas of redemption, and their hate
used these bodies as weapons against others who have everything but their bod
ies, pride, and ideas of liberation. These unequal opponents, however, do have
something in common: feelings of hatred.
In the sixth and fifth centuries b.c., the region where Empedocles lived and
worked was wealthy and prosperous. Not surprisingly, it was a prize fought
40
Chapter 3
over by many different invaders. Situated between the territories of Asia Minor,
North Africa, and the mainland of Europe, it experienced rapid transitions
from periods of rich prosperity to military campaigns of destruction. From this
extraordinary region bordered by the Ionian Sea, which was a kind of dividing
line, an interface, between the spheres of influence of the great powers of the age,
came a host of exceptional thinkers: Heraclitus of Ephesus, Parmenides of Elea,
Anaxagoras of Clazomenae, Democritus of Abdera, and Empedocles of Acragas.
Acragas—in Latin, Agrigentum; today called Agrigento—was on the south
coast of Sicily, the southernmost outpost of ancient Greek civilization, which
faced Carthage in North Africa across the sea. The inhabitants of his city were a
rare mix of many cultures. “The men of Agrigentum devote themselves wholly
to luxury as if they were to die tomorrow,” Empedocles said of his fellow towns
folk, according to Diogenes Laertius, “but they furnish their houses as if they
were to live forever.”5 Today Kairos and Kronos are reversed: we construct build
ings that will be ruins in a few decades, or even years, and then demolished; what
has become chronic now is fun, which has nothing to do with joy, for fun does
not require a reason or an occasion.6
The German poet Hölderlin despaired while trying to bring together dis
parate things that were poles apart, both in his poetry and in his life. His Der
Tod des Empedokles presents the drama of a man who was a tragic failure, an Icarus
who soared toward the light but flew too near to the sun, which melted the wax
that held his wings together. In this moment of failure, Hölderlins Empedocles
plunges into the volcano—a fallen angel, an errant daimon—where, finally, he
becomes one with the element that fascinated him the most: fire. For me, it is
not important whether there is a grain of truth in this legend or any of the
others about the death of the poet-philosopher. What interests me most about
Empedocles fate are his sandals, which, it is claimed, were found at the foot of
Mount Etna. They bear witness to his specific and dogged kind of resistance, to
the stubbornness of things when confronted by attempts to monopolize and de
stroy them, including historical attempts to interpret them. And more than
Empedocles death, I am interested in the life of this “pilot,” as Panthea calls him
in Hölderlins tragedy fragment,7 and what has survived of his thought, which
is also rendered in fascinating verse by Hölderlin. In my understanding, Empe
docles philosophy is definitely not a concept of failure, but a worldview oriented
toward succeeding, precisely because it is aware of the possibility of failure.
At first glance, it may appear somewhat redundant in the age of unlimited
reproducibility of things and organisms to study the ideas of a philosopher who
41
Attraction and Repulsion
formulated his doctrine in fine hexametric poetry two-and-a-half-thousand
years ago. Further, it may seem rather anachronistic to place this discussion at
the beginning of a quest to examine the relationship of humans and machines
from a specific perspective. Yet, at the end of the 1940s, at approximately the
same time as Alan Turing was writing his famous essay on intelligent machin
ery and Norbert Wiener was publishing his book on the reciprocal relationship
between control and communication using cybernetics, the eminent physicist
Erwin Schroedinger gave a series of lectures in Dublin and London on the re
lationship of the ancient Greeks to nature, in which he declared the atomist
Democritus as his hero. At the time, Schroedinger viewed his own subject, the
oretical physics, as in deep crisis, triggered by the theory of relativity, quantum
mechanics, the growing strength of biology, plus the historical experience of
World War IIs destructive violence and force, of which the natural sciences had
been co-organizers. For these reasons, Schroedinger thought it appropriate to
revisit the origins of systematic thinking about nature. Thus, he took up a
committed position that objected strongly to an erroneous understanding of
the Enlightenment. Schroedinger cited the opposing position, advanced by the
Austrian physicist Ernst Mach, who had claimed in one of his popular lectures
that “our culture has gradually acquired full independence, soaring far above
that of antiquity. It is following an entirely new trend. It centres around math
ematical and scientific enlightenment. The traces of ancient ideas, still linger
ing in philosophy, jurisprudence, art and science constitute impediments rather
than assets, and will come to be untenable in the long run in the face of the
development of our own views.”8 The “supercilious crudeness” of this view
Schroedinger countered by arguing for a reorientation backwards in time
toward those points in the history of human thought when the divisions that
inform the modern scientific view of nature did not yet exist. Dangerous mis
conceptions cannot arise “from people knowing too much—but from people
believing that they know a good deal more than they do.”9 For his act of back
tracking, Schroedinger found a delightful metaphor: “We look back along the
wall: could we not pull it down, has it always been there? As we scan its wind
ings over hills and vales back in history we behold a land far, far, away at a space
of over two thousand years back, where the wall flattens and disappears and the
path was not yet split, but was only one. Some of us deem it worth while to walk
back and see what can be learnt from the alluring primeval unity.”10
The suggestion is not to attempt a real or imaginary return to the times be
fore the great divisions came about; obviously, this is not feasible for the public
42
Chapter 3
or the private sphere. However, it makes good sense to rethink and re-examine
the constellations of the period, which were clearly highly conducive to bold and
free thought, in spite of the conflicts of the powerful that dominated everyday
life. “It was certainly not the numbers or concentration of socially secure edu
cated persons that was the decisive factor,” writes Otto Roessler in a text about
Anaxagoras, the founder of chaos theory, who was only a few years older than
Empedocles. “It was a wave and general mood of courage and freedom from anx
iety. The social trend toward consolidation was outshone, for a time, by the
intellectual expansive impetus of the few.”11
Empedocles was already a legend in his lifetime, and many popular tradi
tions are attached to his figure. Little is known for certain, however. Diodorus
of Ephesus writes of his appearance: “swathed in a purple robe, his long flow
ing hair decorated with garlands and wreaths . . . shod in iron, he walked about
the cities with a serious and stern countenance, accompanied by a retinue of
slaves.”12 His skills as a physician earned him the reputation of a miracle worker,
and he was accredited with a magical relationship with nature. The inhabitants
of Selinus worshipped him almost as a god because, at his own expense, he had
constructed channels to divert the water from two neighboring rivers into the
citys marshy and polluted watercourse. Besides stopping the spread of the
plague, this intervention also provided Selinus with wholesome fresh water. As
a thinker allied with the Pythagorean tradition, he was greatly involved with
music, which he invested with healing powers and is reported to have utilized
in therapy. Empedocles was above all a public figure. As a “passionate lover of
freedom and suppressor of tyranny,”13 he was committed to the democratiza
tion of the Greek cities in Sicily. Promoting conciliation, he intervened often
in the struggle between Syracuse and Agrigento for domination of the island,
and he championed the idea of Sicilian political unity. He refused, however, to
assume any political office. It is said that he desired to exert influence by virtue
of his reputation and not through exercise of power.
Just as Empedocles political thought is governed by the idea of a peaceful
reconciliation of opposites, he developed his concept of the physical world as an
attempt to combine incompatible positions. For the older philosopher Par
menides, whose teachings Empedocles studied, “what is” is eternal, uncreated,
imperishable, and encapsulated in a homogeneous sphere. On the other hand,
Anaxagoras explained all things in the world of phenomena through the prin
ciple of mixing: all natural things come into being and pass away through a
continual process of mixing elemental substances in varying proportions.
43
Attraction and Repulsion
44
Chapter 3
Figure 3.1 Fritz Kahns five-volume Das Leben des Menschen [The Life of Man] is an out
standing example of depicting the human organism as a mechanical system. In this illustration
of optical perception, the most important nineteenth-century machines of acceleration—the
clock and the train—are brought together with electric warning signals, the objects being per
ceived here. (Kahn, vol. 4, 1929, plate XXII)
Empedocles attempted to combine these two disparate ideas. His concept of na
ture is informed by three principles. First, he attributes the plurality of “what
is” to four “roots” or elements: fire, earth, water, and air. He also calls them “root
clumps,” which can be translated as rhizomata.14 All matter is composed of these
elements in varying proportions. The second principle concerns the mode of
how the composition comes about. For Empedocles, there is no beginning or
end to all that is, and therefore neither creation nor destruction. Some thing can
not arise out of no thing, nor can something become nothing. Like Anaxagoras,
he conceives all natural processes as types of mixing. The four elements corre
spond to the properties hot, dry, wet, and cold. These four operate in all exist
ing things and organisms; later, this concept became a basic principle of
chemistry. “From them comes all that was and is and will be hereafter—trees
have sprung from them, and men and women, and animals and birds and water
nourished fish, and long-lived gods too, highest in honour. For these are the only
real things, and as they run through each other they assume different shapes, for
the mixing interchanges them.”15 Empedocles does not appear to make any clear
distinction between the different kinds of natural life; all are animate and ex
hibit many similarities. For example, he sees plants as being highly sensitive
and having many analogies with humans and animals: leaves are analogous to
feathers, hair, or scales.16 He calls plants natures “embryos” because they unite
both sexes within themselves and are able to propagate without exchanging
secretions.
The third principle pervades Empedocles entire doctrine regarding nature;
it is what made his thought so exciting for Plato, Plotinus, and the Neoplatonic
philosophers and, later, the magical natural philosophers of the fifteenth and
sixteenth centuries. It is probably also what prompted Aristotle to make his
dismissive characterization of the poet-philosopher as “stammering, suspect
ing the truth, but unable to express it in the language of philosophy.”17 The
forces that drive the mixing of the elements are attraction and repulsion, or, as
Empedocles formulates it in his poetry, Love and Strife. These forces generate
all motion. Translated into terms employed by modern science, we speak to
day of energy, and, with reference to the elements, of matter. With the inter
play of energy and matter, which is governed by affinities among the elements,
we have arrived at the paradigm, which is regarded today, in both physics and
chemistry, as fundamental to the analysis of natural phenomena at the macro
and micro-scale. In Empedocles cosmology, the degree to which Love or Strife
dominates determines the structure of the universe and defines the relationship
45
Attraction and Repulsion
between the center and the periphery. The ideal form is the dominion of Love.
When Love is at the center and commands all motion, the mixtures are distrib
uted equally, the “many” come together into the “one.” This is sphairos, the state
of stillness, peace, and happiness. Its form, the ball or sphere, was also the shape
of Parmenides Entity, the best possible form of what is. However, unlike Par
menides, Empedocles does not view this state as eternal or unchanging; it is sub
ject to constant motion, is in a continual state of flux. When Strife enters the
calm and peace in the sphere, there is separation into the “many” (that is, new
mixtures) through its agency, and Love migrates toward the outer edge of the
circle. Perhaps the language Empedocles uses to describe this state reflects
something of his own fate and that of many of his intellectual contemporaries,
like Anaxagoras, who were forced into exile. Love is banished to the outer lim
its of the chaos that is besieging Love.18 From the periphery, Love then begins
the second half of the cycle anew by advancing again; then mixing takes place
under its increasing power.
Within this highly flexible framework of the constant motion of elements
and their infinite mingling, there is embedded a concept of perception of the
one by the other. Empedocles does not make a principal distinction between un
derstanding and sensory perception: both are equal, natural processes. “Fortu
nate spring-time of the spirit, when Reason still dreamed, and the Dream still
thought; when knowledge and poetry were still the two wings of human wis
dom.”19 Similarly, the idea of separating all that happens or acts into subjective
and objective was foreign to his thought. Empedocles did not see an active agent
on the one side, primarily concerned with enjoyment and causing suffering, and
a passive body on the other, which mainly suffers and endures: to him, both are
active. “Being” in the context of this dynamic mixing process means that there
is constant interchange between the one and the other. In order for the others
and the other to be active, Empedocles presents all living things with a won
derful gift. He wraps them in a fine skin, or film, which not only protects them
but is also permeable in both directions. This is effected by the skins fine, in
visible pores, which have different shapes. Passing back and forth through them
is a constant stream of effluences that are not directed at anyone or anything in
particular. If there is antipathy, the streams do not meet. When there is sympa
thy between the one and the other, there is reciprocal contact and they can “pick
up” the effluences of each other, which join successfully to create a sensation. In
order for this to take place, the requisite pores must correspond in size and
shape; there is “symmetry of the pores, each particular object of sense being
46
Chapter 3
adapted to some sense [organ].” The senses differ; their pores are different in size
and shape, and “we perceive by a fitting into the pores of each sense. So they are
not able to discern one anothers objects, for the pores of some are too wide and
of others too narrow for the object of sensation, so that some things go right
through untouched, and others are unable to enter completely.”20
For Empedocles, the eyes are Aphrodites work. In the extant fragments, the
example of the eyes illustrates most clearly what he means by the work of Love
as an essential component for successful perception. One of the finest surviving
fragments gives a poetic (and accurate) description of the structure of the eye:
“As when a man who intends to make a journey prepares a light for himself, a
flame of fire burning through a wintry night; he fits linen screens against all the
winds which break the blast of the winds as they blow, but the light that is more
diffuse leaps through, and shines across the threshold with unfailing beams. In
the same way the elemental fire, wrapped in membranes and delicate tissues,
was then concealed in the round pupil—these kept back the surrounding deep
water, but let through the more diffuse light.”21
Here, Empedocles combines poetically the anatomical components of the
eye—retina, pupil, vitreous humor—with the most important factor for per
ceiving the other: the notion of perception as a process of continual flow pre
supposes the existence of a rich, burning energy within that is inexhaustible.
The same holds true for acoustic perception. For Empedocles, hearing is a sen
sation that takes place inside the ear, at the threshold to the outside world. He
describes hearing entirely in physiological terms. The perception of sounds
stems from the sounds heard within “when (the air) is set in motion by a sound,
there is an echo within.” The auricle is “a sprig of flesh.” Empedocles likens the
hearing organ to the resonating body of a bell, which produces the same sounds
within as the noises produced outside by the sounds of things and living crea
tures. To listen is to hear in sympathy; for Empedocles, this presupposes inner
motion: “the impact of wind on the cartilage of the ear, which . . . is hung up
inside the ear so as to swing and be struck after the manner of a bell.”22
Empedocles does not think of the infinite multiplicity of things in terms of
any hierarchical order. Nothing is above anything else; everything exists side
by-side, in motion, and with constant interpenetration. Nor does Empedocles
propose a hierarchy of the senses; Plato and Aristotle will introduce this idea later.
Seeing is not privileged over hearing, nor taste over touch and smell. This lat
ter example provides a further illustration that the Agrigentine poet-philosopher
understands perception as an active process: he ascribes “the keenest smell” to
47
Attraction and Repulsion
48
Chapter 3
Figure 3.2 “The retina, greatly magnified” (Kahn, Das Leben des Menschen, vol. 5, 1931,
plate VII). From the top down, the illustration shows component layers of the eye, from the
“vitreous humour in front of the retina (Gl.)” and “control cells (Sch.), which connect the optic
nerve cells to the vision cells,” the “cones” (Z.) and “rods” (Stä.).
49
Attraction and Repulsion
Figure 3.3 The act of seeing and the articulation of what is seen as a functional cycle com
prised entirely of media technology: “The image of the key [Schlüssel] passes through the eyes
lens system to the light-sensitive retina at the back of the eye where it is exposed. . . .” (Kahn, Das
LebendesMenschen,vol. 4, 1929, plate VIII).
those “whose breath moves most quickly; and the strongest odour arises as an
effluence from fine and light bodies.”23 This idea may also represent a transition
to the realm of mind, perhaps referring to the nous of Anaxagoras, a fine and light
substance of which pure mind is composed and which is the driving force be
hind everything, for “all the old words for soul originally meant air or breath.”24
Empedocles theory of pores is a doctrine that does not ascribe a privileged
place to humankind. The principles of constantly changing combination and
exchange apply to all natural phenomena, including inorganic ones. Just as Em
pedocles sees vision in organisms with eyes as presupposing an inner fire as the
driving force, he also sees this process at work in rocks and metals. He explains
the formation of the Earths crust by volcanism: boulders, rocks, and cliffs are
“lifted up and sharpened by the many fires that burn beneath the surface of the
Earth,”25 a process that will continue for as long as the fire burns. He explains
reflection as dependent upon fire in a specific way (here it must be remembered
that in Empedocles day, mirrors were made of polished metal, often copper).
Reflection occurs because the inner fire of the metal heats the air on the mirrors
surface, and the effluences, which stream onto it, become visible. He ascribes
special powers to stones, which he also conceives of as wrapped in a porous skin.
Magnetism appears to be an impressive confirmation of this conception: the
attraction exerted by amber on iron functions because it draws the effluences
through the metals pores toward itself, and the iron follows.26
As far as one can judge from the extant fragments and later sources, Em
pedocles does not appear to have proposed that a third natural or artificial en
tity should be interposed between the porous skins of the organs of the one and
the other during the process of perception. For him, perception comes about
when exchange of effluents takes place. The philosopher and student of nature
Democritus, who developed his ideas at around the same time as Empedocles
but in another, distant city, Abdera in Ionia,27 suggested a different conception:
he gave the effluences a structure and attempted to explain their inner rela
tionship. Democritus conceived of the world as consisting of two opposing en
tities, which need each other: fullness and emptiness. Fullness is not solid but
consists of a multitude of the smallest units, which Democritus named atoms.
So small that the human eye cannot see them, atoms are elementary substances
composed of the same material but with an infinite number of different sizes
and shapes. Because they are in a state of perpetual motion, they need space, or
the “void.” As substances that cannot be subdivided further, atoms are impene
trable. In their eternal random motion, they collide and move in different di
50
Chapter 3
rections. Everything that exists is composed of these multifarious forms in
motion, including the human sensory organs. Thus, Democritus expands
Empedocles theory of pores in two ways: first by introducing a medium, the
void, wherein the various configurations can arise, and second by suggesting a
concrete—in his terms, material—in-between. The streams that emanate on
the one side from the perceiver and on the other from what is perceived com
press the air between them. The various constellations of atoms in motion are
impregnated on the air and appear there as “idols” (eidolâ), images of real ob
jects, which are identified by the sensory organs as different configurations. Ac
cording to Democrituss theory, perception also arises through successful
exchange, via the idols, between the organs and what they encounter. This ex
change should be imagined as a kind of balancing, a reciprocal scanning of the
many forms via the intervening layer of compressed air, which has the status of
an interface between the perceiver and the perceived.
51
Attraction and Repulsion
Figure 3.4 Empedocles pore theory of perception as applied to vision.
One aspect of Democrituss vision of the universe represents a considerable
shift compared to that of Empedocles: in introducing the idea of images in the
compressed air, Democritus raises a question that does not occur to the Agri
gentine (with the caveat, that is, as far as we know from the extant fragments).
It is the issue of whether the idol that appears on the compressed air is true or
false. The associations and connotations of the Greek word eidolon range from
“knowing, recognizing, seeing, and appearance” to “shadow” and “illusion.” For
Democritus, perception that takes place is not necessarily true. Of the things
that are, only the atoms in motion and the void are true—the material elements
and the medium: “Sweet exists by convention, bitter by convention, color by
convention; atoms and void [alone] exist in reality.”28 Just as the constellations
of things that can be perceived change constantly through perpetual motion
and collisions, so too do the organs of perception. They are not a consistent
and reliable reality but, instead, permanently changing states. Fragment 100 of
Democrituss texts, reported by Diogenes Laertius, puts the epistemological
crux of the theory in a nutshell: “In reality, we know nothing, for the truth lies
in the abyss.”29
A great number of later thinkers found enormously convincing the idea that
emanations from the changing atomic constellations appear on the compressed
air as images and are scanned by the sensory organs. In the first century a.d.,
Lucretius included a paean to atomist philosophy in his poem De rerum natura
[On the Nature of Things]. There he accentuates the Latin word for eidolâ, which
came to have central importance for the postmodern discourse on images, lo
cated between Schein and Sein (appearance and reality): “nam si abest quod ames,
praesto simulacra tamen sunt” [Though she thou lovest now be far away, yet idol
images of her are near].30 Lucretius has no doubt that the simulacra, of which
there are an infinite number and variety, are true in principle. His only reserva
tions in a Democritean sense concern the occasions when the scanning concep
tion of vision clashes with the conceptions of reason.
In his book on classical theories of vision, Gérard Simon elegantly describes
the questions debated by the early philosophers when they turned their atten
tion to perception, the complex relations between seeing and what is seen. His
critical rereading of the surviving text fragments of the early natural philoso
phers led him to the following conclusion: the “beam of vision,” that fascinat
ing phenomenon referred to so often by the “old geometers” and geometrized
by Euclid, should not be understood as a physical quantity. Their object of study
was not light and its radiation, but vision. From a science-historical perspective,
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Chapter 3
therefore, the field of classical texts does not belong to physics, nor mathemat
ics and geometry, but rather to the field of a “theory of the soul.” The classical
philosophers inquiry was articulated as questions about “the seeing human,
his/her relationship to what is visible.”31 While it is certainly correct to insist
that we do not do violence to the classical theories by applying our modern cat
egories to them, Simons unequivocal determination of the competent disci
pline, which he undertakes in the terminology of modern science, appears to be
self-contradictory. Observations of nature, mind, and the soul, as well as the
mathematical calculations made by the early philosophers, cannot be separated.
Their conception of physiology encompassed it all.32 This approach had dra
matic consequences for Democrituss theory of atomism, for he also applied it
to the soul.33 With the exception of Epicurus, later philosophers did not share
this view; particularly, Plato and Aristotle found that it went too far, and they
condemned it. Later, the Catholic Church joined in the censure of atomism.
They needed the soul as an authority external to matter and the human body,
controlled by free will but at the same time in a complex relation of dependence
upon Divine Providence and its institutions on Earth. Within such a system of
atoms in motion, be it ever so complex, the Fall from Grace is an impossibility;
at best, there are only catastrophes for which no one is responsible. Democrituss
vision was not taken up again until the magical natural philosophers of the fif
teenth and sixteenth centuries had the courage to do so. And in the hearts of the
early romantics of the eighteenth century, both Democrituss and Empedocles
unity of nature and soul begin once again to pulse with energy.
The two ancient Greece specialists Alain Martin and Oliver Primavesi have put
the jigsaw puzzle of papyrus pieces together to reveal a fragment that, more than
two thousand years after the ideas of Empedocles originated, will occasion ex
tensive reinterpretation of the little we know of his work. My montage of text
fragments bears absolutely no comparison to their labors. What I have tried to
show is how one can arrange some of the extant text particles of Empedocles and
Democritus on perception to extract ideas and statements that have some bear
ing upon the frenetic contemporary sphere of activity that is theory and praxis
of media: the interface between the one and the other, which can be defined as
the interface between media people and media machines.
Empedocles theory of pores is a theory of perception both in the simplest and
deepest form conceivable. Interpreted technologically, it is a theory of double
compatibility: size and relative power of the pores and effluents must match so
53
Attraction and Repulsion
Figure 3.5 In interface theory, engineers distinguish between user-machine interface and
machine-machine interface. Beginning in 1724, Jacob Leupold published an eight-volume work,
Theatrummachinarum, with a total of 1,764 pages on the classical interface of the latter type.
Top: Illustration of different types of cogwheels, which must mesh exactly in the perfect me
chanical interface. Leupold comments: “Wheels and gears are artificial equipment that is most
admirable because using only a few wheels and gears, according to the nature of the work, these
can be accommodated within a small space and performance can not only be greatly enhanced
but, because the motion is continuous, repetition is unnecessary, unlike with levers.” Bottom:This
treadmill, dating from 1430, is a hybrid. Here, the function of the second, compatible cogwheel
is taken over by human muscle power. (Mattschoss 1940, pp. 34 and 17)
that exchange can take place. Physically, it is a theory of affinities, which can be
described in psychological terms as a concept of reciprocal giving and receiving
of attention. Economically, it is a theory of extravagance. In media-heuristics
terms, which draw the above aspects together, it is eminently suitable as a
theory of a perfect interface. Yet, because it is perfect, building it will never be
possible. However, precisely because it possesses this potential impossibility,
the theory is entirely worthy of consideration for dealing with existing inter
faces, which purport to have already established compatibility between the one
and the other.
In actual fact, Empedocles theory of pores renders the construction of any
interface superfluous. The porous skins are ubiquitous; they are a material ele
ment of all things and people and thus move with them. Every person and every
thing has received this gift. Democritus introduced a medium, and thus a third
quantity, wherein one can contemplate the “idols,” or simulacra, including their
truth. With Democritus, though, one can imagine that, in the future, more ar
tificial interfaces will have to be constructed in order to bridge the chasm that
currently exists between being and appearance.
When Empedocles describes the republic in which he would like to live, in
which Love is dominant over Strife, he becomes passionately enthusiastic. It is,
in Bruno Schulzs sense, a true republic of dreams. Its beautiful queen is Kypris,
to whom lavish gifts are brought: “Her they propitiated with holy images
and painted animal figures, with perfumes of subtle fragrance and offerings of
distilled myrrh and sweet-smelling frankincense, and pouring on the earth
libations of golden honey.”34 Among the few surviving fragments of the Purifi
cations that are instructions to his followers is the shortest and most effective for
mula for a philosophy of succeeding: “Refrain entirely from partaking of the
food of woe!”35
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Attraction and Repulsion
A discovery is premature if its implications cannot be connected by
a series of simple logical steps to canonical, or generally accepted,
knowledge.
—oliver sacks, “scotoma: forgetting and neglect in
science”
Working Untiringly on the Worlds Multifariousness
The fourteenth book of Giovan Battista della Portas Magia naturalis1 deals with
the good things in life, mainly wine and cooking. The interested reader learns
how to induce fowl to lay an egg as large as a fist, which dishes and beverages
will drive away undesirable bugs from the table, how to make guests get drunk
fast, or how to sober them up again. Chapter 9 contains a recipe for which even
Salvador Dali, egomaniacal eccentric and esoteric, was moved to express utmost
admiration. As a child, Dali had wanted to be a cook, and he is reputed to have
attempted this dish several times.2 The recipe gives detailed instructions for
roasting a goose, a favorite fowl of ancient Roman cuisine, alive. The goose is
plucked, apart from the head and neck, and placed at the center of a ring of fires
so that it cannot escape. During the cooking process, the birds head must be
kept damp with cold water and its body basted. The goose must be kept sup
plied with salt water to drink and a mixture of herbs that acts as a laxative, for
a goose cooked with full bowels does not taste good. Porta emphasizes that he
reports only experiments that he has tried out himself, witnessed as an observer,
or has had described to him by absolutely reliable sources. He had cooked this
4
Magic and Experiment: Giovan Battista
della Porta
dish for friends; however, they were so ravenous that they pounced on the goose
before it was properly cooked.3
It sounds paradoxical, but this gruesome cooking recipe expresses in an ex
emplary fashion Portas attitude to the world, things, and nature: it is charac
terized by respect and affection. In everything around him, he discovers marvels
that must be tracked down and celebrated. His observations and analyses of
living phenomena as well as his physical interventions all have the goal of up
holding their attraction and, if possible, enhancing it. From a Pythagorean
standpoint, which forbids the eating of anything that has a face, to cook an ani
mal alive is immoral and a crime. However, the most immediate exchange of life
for life is also the highest form of dining, prized above all other things, for ex
ample, in Japanese cuisine. The paradigm of freshness means precisely this: the
difference in time between the preparation of food and its consumption must be
kept as small as possible and, at the same time, the boundary between the two
is dramatized. The fast cut with a very sharp knife that kills a fish for sashimi,
for example, differs only temporally from the bird roasted alive. The latter is a
cuisine indebted to Kronos, the god of duration, and the former pays tribute to
Kairos, a celebration of the unique moment when one quality changes into an
other. The relationship of the Japanese to fish can be understood only if one re
members that the inhabitants of those slim incrustations in the ocean are
permanently confronted by death—in the ocean depths, from the rumbling
volcanoes, or from the earthquakes that periodically shake their islands.
“Even the dull animals of the mainland become weird beasts here,” Walter
Benjamin wrote of Naples in the section on eating houses in his Denkbilder
[Thought Figures]: “On the fourth or fifth floors of the tenements, they keep
cows. The animals are never taken out and their hooves have grown so long that
they can no longer stand.”4 Porta was a Neapolitan. He is said to have been born
in Vico Equense, twelve miles to the south of the city, but for the greater part of
his life he lived in the port by Vesuvius.5 The people there are proud of him and
he was always proud of his city. Vesuvius, which has impressed so many gener
ations of travelers to Italy, dominates the Gulf of Naples, “this radiant and pleas
antly articulated bay”;6 when the weather is bad, it looms threateningly over the
landscape. One can look up and see Vesuvius while poring over the magnificent
folios and rare manuscripts from the sixteenth and seventeenth centuries in the
rare books section of the Biblioteca Nazionale with its splendid but delapidated
baroque interior. No other city lives so categorically for the moment as Naples;
there is no other place where the quick succession and chaotic whirl of moments
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Chapter 4
seem so precious. A poet, privy councillor, and naturalist from the German
province of Thuringia wandering through the streets of Naples for the first time
on March 17, 1787 felt the same way: “To walk through such an enormous and
restlessly moving crowd is most curious and salutary. How they all mix and
mingle, and yet each finds their way and destination!” Two days later, Goethe
noted: “One only has to walk along the streets with an open eye to see the most
inimitable sights.”7 As if wishing to concur wholeheartedly with Goethe, the
young Jean-Paul Sartre wrote an empathic account of his visit in 1936 with clas
sic descriptions of situations, things, and people:
. . . in Naples, chance reigns supreme and its effects are everywhere—from the inspired
to the horrible: on Sunday, I encountered a girl walking in the blazing sun. The left side
of her face was screwed up against the blinding light. Her left eye was closed and her
mouth twisted, but the right side of her face was absolutely immobile and looked
dead. Her right eye, wide open, completely blue, completely transparent, sparkled
and glittered like a diamond, reflecting the sunbeams with the same non-human
indifference as a mirror or a window-pane. It was quite awful but also strangely beau
tiful—her right eye was made of glass. Only in Naples does chance manage to accom
plish this: a dirty girl, blinded and dazzled, with a glittering mineral existing within
her poor flesh, almost as though her eye had been torn out deliberately in order to adorn
it more splendidly.8
Pier Paolo Pasolini, who was originally from Bologna (a city he once de
scribed in “Letter to the young Neapolitan Genariello” as “so big and fat” that
it could just as easily be a German or French town),9 liked to compare the
denizens of Naples with a tribe of Indians camping defiantly in the middle of a
city, who would rather die than submit to the powers that be. It was in Naples
that Pasolini made the first film in his trilogy about life, Il Decamerone (1970).
The city mourned him as one of her own when he was clubbed to death on
the night of All Saints Day, November 12, 1975—possibly (the case re
mains unsolved) by one or more of the ragazzi di vita, “the boy prostitutes
whom he had portrayed with such loving care.”10
For Sicilians, Palermo is the Italian city that lies closest to Africa and Naples
is the farthest. North of Naples is barbarian territory, which has little or noth
ing to do with Italy; it is where the exploiters who profit from the south live.
Vesuvius, the volcano that buried Pompeii and Herculaneum under masses
of lava and ash, earth tremors, and earthquakes are just the natural catastrophes
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Magic and Experiment
that permanently threaten Naples. In Portas time, not only was Naples sub
jected to the humiliating dictates of ecclesiastical Rome but, from the early six
teenth century, Naples suffered with Sicily for two hundred years under Spanish
rule, represented by two viceroys, in The Kingdom of the Two Sicilies.11 In the
heart of this southern city, which grew at an amazing pace in the sixteenth
century to become the largest and most densely populated city of what would
later be Italy, the spread of venereal disease was equally swift. Indeed, since
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Chapter 4
Figure 4.1 This Latin edition of Magia naturalis, which Goethe worked with in Weimar, was
published by Gulielmo Rouillio in Venice three years after the first edition of 1558. The inside
cover is richly decorated in black, red, and gold. (Photo: Sigrid Geske)
1495 syphilis was an ever-present scourge,12 and epidemics regularly afflicted
Neapolitans. In the mid-seventeenth century, these developments peaked in
disaster: in 1656, 60 percent of the population died of the plague. In view of
the catastrophic hygienic conditions prevailing in the greater part of the city,
it is hardly surprising that Porta devotes much attention to the manufacture of
sweet-smelling substances in the first edition of Magia naturalis (1558) and, in
the expanded edition, adds an entire book on perfumes, “De myropoeia.” Be
sides being an early contribution to sexual osphresiology,13 this text represents
just one of many facets within Portas wide-ranging oeuvre that reflect the close
relationship between magical modeling of nature and technology and proactive
theory and praxis that aims to heal, not to destroy.
Porta was not an academic in any conventional sense. From the viewpoint of
media archaeology, in this respect he is in excellent company, particularly with
regard to the twentieth century. Many of the seminal texts that have influenced
media theory and studies profoundly were not authored by academics spinning
their thoughts on comfortable professorial chairs. Dziga Vertov, for example,
developed his radical theory of the all-pervasive “Kino-Eye” as a professional
filmmaker. Bertolt Brechts text fragments that are apostrophized as the first
theory of radio are concepts developed by a dramatist and early experimenter
with radio plays. Later, the poet, essayist, journalist, translator, dramatist, edi
tor, and publisher Hans Magnus Enzensberger took up these ideas in his Bau
kasten zu einer Theorie der Medien [Construction Kit for a Theory of the Media].
Walter Benjamin wrote his famous essay, “The Work of Art in the Age of Me
chanical Reproduction,” as an independent scholar and professional writer. In
the 1950s, Günther Anders published his provocative ideas on The Outdatedness
of Human Beings as a freelance writer and activist in the antinuclear movement
after returning from exile in the United States, where he had earned his living
in soul-destroying industrial jobs. The two most important texts for what came
to be known as apparatus theory, which focus on technological and psychoana
lytical aspects of film and the media and are today rather ignored (unjustly, to
my mind), were written by Jean-Louis Baudry, a Parisian dentist and novelist.14
Thus, it is clear that not only the media apparatus is a phenomenon of interpo
sition, of the “in-between”; the most fruitful media discourses also move freely
between disciplines. Mobility and the state of being in-between are here of equal
importance.
Porta was not a disciplined thinker, either by past or present standards. As
far as we know, he acquired his wide-ranging fundament of knowledge in his
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Magic and Experiment
maternal uncles excellent library, a rich store of books and curiosities that Porta
refers to as his “museo” in his book on human physiognomy. This uncle intro
duced his young nephew to the texts of the ancient Greeks and instructed him
in experimental laboratory work. According to Portas own testimony in later
editions of Magia naturalis, he performed his first experiments—described in
Magia I—at the age of fifteen. All his life Porta pursued his studies as a self
taught man. He was proud of being a free spirit, untrammeled by any affiliation
to institutions or constraints of a personal nature.15 He managed to maintain his
independence even when the financial situation of his aristocratic family became
increasingly straitened as a result of their support for the princes of Salerno over
the Spanish viceroy. Porta was obliged to seek paid employment, and earned his
living as a doctor, engineer, bookkeeper, astrologer, writer, and winegrower. As
a youth, he and his two brothers were accepted at the famous Pythagoras school
in Naples, even though the study of music, including playing instruments, was
a compulsory part of the curriculum. This “trio of tone-deaf young musicians”16
won over the schools directors by virtue of their lively intelligence, their un
bounded curiosity, and above all their knowledge of mathematics. At that time,
music, specifically harmonics, was regarded as the handmaid of mathematics.
One of their masters, Domenico Pizzimenti, was the translator of Democritus,
whose theory of atoms exerted a profound influence on Portas thought and,
much later, on the physicist Erwin Schroedinger, who declared it “the most
advanced epistemological approach” of all the ancient philosophers.17
Portas biographers unanimously testify to the young Neapolitans anti
authoritarian character, which did not defer to classical authorities of philos
ophy and science. His greatest strength was a lively “speculative mind that gave
small credence to the precepts of the masters unless he had been given tried
evidence of their veracity.”18 With certain predecessors, such as Roger Bacon,
Ramon Llull, and particularly Giordano Bruno, Porta shared a critical attitude
toward the symbiosis of Aristotelian natural philosophy and Christian scholas
tic dogma as advanced by Thomas Aquinas. Portas polemic against the self
styled high priests of an abstract truth that was entirely lacking in passion was
sharpest in his plays. In the prologue of one of his early comedies, Duo fratelli
rivali [Two Rival Brothers] of 1601, he writes: “Come hither, Doctor of neces
sity, you who have failed to devise a law even with six links of the chain; you who
claim to know all the sciences, although you know nothing of yourself.” Nor did
Porta mince words when dealing with his detractors. In the Italian language
translation of Magia naturalis, he calls one of his English critics a “barbaro In
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Chapter 4
glese.”19 Sadly, the English barbarian is not mentioned by name. When reading
Portas texts, one cannot fail but get a strong impression of just how much the
unwieldy new Latin, the lingua franca of both secular and religious intellectu
als, constrained and hampered his expression. In the dialogues of his plays, Porta
comes across as a true man of the spoken word and less as one of discursive texts.
He had a deep aversion to the obscure, complacent, and exclusive language tra
ditionally used by scholars, a feeling he shared with other contemporaries who
were seeking new explanations of the world and its phenomena.20 Bruno, for ex
ample, conceived and wrote his highly polemical De gli eroici furori [The Heroic
Frenzies] in Italian; it was written in London and published in 1584 to 1585.21
Thus the intellectual revolution of premodern times, which also involved a frac
turing of established conventions of language, received a tremendous boost
from the invention of the printing press, which made it possible to produce a
great number of copies of any work.
When existing structures hamper and constrain the mind and thought, one
must invent new ones or change the old. Porta founded one academy himself
and played an important role in another. He named his own society Accademia
dei Segreti (or Academia secretorum naturae), the Academy of (Natural) Se
crets. It met at a building in the Via Toledo at the Piazza de Carità, at the cor
ner where the once magnificent boulevard today forks with the narrow Via
Pignasecca. The academys premises were likely identical with Portas living
quarters, laboratory, and library. The Accademia dei Segreti is considered the
first modern scientific society primarily dedicated to experiment.22 Aspiring
members had to fulfill only one condition before being admitted to the pursuit
of study and experiment: they had to have discovered something new about the
world and be prepared to share this knowledge with the other members. As a
scholar, Porta attached great importance to discussion and cooperation in
research as well as fostering the culture of debate. He often quoted in his writ
ing Heraclituss maxim about the eternal conflict of ideas, which is also a guar
antee for the emergence of diversity. For Walter Benjamin, sociability was a
characteristic and essential Neapolitan trait: “each and every private attitude
or task is permeated by the currents of social life. Existence, which is the most
private matter for northern Europeans, is here—like in the Hottentots kraal
a collective affair.”23
The Accademia dei Segreti was dedicated to “discovering and investigating
those unusual phenomena of nature of which the causes are unknown.”24 This is
all—no more, no less—that is meant by the title Magia naturalis, which to our
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Magic and Experiment
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Chapter 4
Figure 4.2 “I study myself!” said Democritus, thus declaring that he did not accept the author
ity of any teacher. Portas collaborators in his Accademia dei segreti held “knowledge of oneself”
(Belloni 1982, p. 17) in high esteem. The new explanations of the natural world offered by phi
losophy and the natural sciences raised fundamental questions about the individuals identity and
self-image. This illustration from the 1607 Nürnberg edition of MagiaII shows the author in the
theater of mirrors that was his laboratory, fencing with himself; in the background, the sun heats
a distillation apparatus and mixes the elements within.
ears sounds rather esoteric: to seek out natural phenomena (for Porta this in
cludes inorganic matter, artifacts, and technical devices) whose effects we expe
rience but cannot explain, investigate them thoroughly, describe and explain
them, and test their effects in experiments. When the experiment is successful,
the object of study is divested of its mystery. Only phenomena whose causes are
not fully understood deserve to be called secrets.25 This method demonstrates
how highly Porta regards an approach to the natural world that is based on the
evidence of the senses. Only by practical analysis of experiencable things, how
ever small, is it possible, at best, to gain access to greater things, writes Porta in
the preface to Magia II. It is of far greater utility to write the truth about small
things than to write falsely about large. In principle, however, the infinite diver
sity of things is inaccessible and certainly so for any one researcher.26
Porta makes a strong distinction between his concept of magic and that of
others who seek rather to increase the mystery of natural phenomena, the most
extreme example being so-called black magic, which he condemns. Particularly
in his early work, however, he treads a fine line between early scientific experi
ments and practices that belong to the tradition of classical and medieval
alchemy and hermeticism. The latter term takes its name from Hermes Trisme
gistus, ancient Egyptian magus and demiurge, thrice-great Hermes, who be
came the messenger of the Greek gods—Mercury in Roman mythology.27 The
ideas of Marsilio Ficino, head of the Platonic Academy in Florence, coexist in
Portas work alongside those of Johannes Trithemius, legendary alchemist and
abbot of Sponheim; of Cornelius Agrippa, the great hermeticist and alchemist
from Cologne who lectured in Italy in the 1510s; of Albertus Magnus, particu
larly from his thirteenth-century book on vegetation and plants; and of Portas
compatriot Girolamo Cardano, a writer on natural philosophy whom he had
met in Naples. In his extraordinary eight-volume work A History of Magic and
Experimental Science, Lynn Thorndike makes an interesting distinction between
thinkers of the sixteenth and seventeenth centuries: those who concentrated pri
marily on physical science (including astronomy), such as Galileo, Descartes,
and Newton, tended toward a skeptical and enlightened rationalism, whereas
those who focused mainly on biology, organic chemistry, or medicine (broadly,
what today goes under the name of the life sciences) persisted far longer and to
a greater extent in their adherence to older occult and magic views when faced
with the beginning of the modern approach to science.28
To understand the world as a mechanism or as an organism: Porta did not opt
for just one of these alternatives. Even today, these views continue to influence
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Magic and Experiment
scientific debate as opposing poles, although now, typically, a reversal has taken
place. At the dawn of the modern era, mechanics became the model for life,
whereas from the beginning of contemporary culture, which is founded on me
chanical principles, it is the organic that has become the model and leading
metaphor of machines and programs. Today, the language used in the networks
of connected machines and programs is replete with organisms, genetic pro
cesses, oceans, rivers, and streams.29 Porta was not a specialist. He was equally
interested in mathematics, arithmetic and geometry, mechanical phenomena
and physical science,30 as well as the plant and animal kingdoms. In Magia I,
he describes pneumatic and hydraulic experiments, a section that he expands
to be the entire book 19 of Magia II. In 1601, he published a separate treatise
on the laws of levers and propulsion, their calculation, and applications. The
three books that comprise his Pneumaticorum31 are also a wonderful reminiscence
of Heron of Alexandria and his mechanical theater of special effects machines
driven by fire, water, and steam. The same year, Porta published a geometrical
treatise on curved lines (Elementorum curvilineorum) with a discourse on squar
ing the circle. 1601 was also the year that he produced a study on meteorology
(De aeris transmutationibus); however, it was not released by the censor for publi
cation until 1610. This work is considered the most advanced of the period on
the subjects of geology, weather, and marine research.
For Porta, his many studies on the wonders of life served as a springboard to
the study of natural philosophy. He returns to this subject again in his attempts
to discover structural commonalities between the diverse phenomena of organic
nature, yet without robbing them of their individuality. In this understanding
of natural magic, he follows an idea of Ficino that, in turn, owes much to Em
pedocles: all things are connected by sympathy because they have a deep-seated
similarity to each other.32 In a long chain of associations, the eight books of Phy
tognomia (1583) lay out with fervent enthusiasm the relationships between the
forms of everything that exists under the sun: analogies between plant rhizomes
and crowns in human hair, flower petals and fine eyes, fruit pips and embryos,
foliage and reptiles. Portas study of human physiognomy, De humana physiogno
mia, which appeared three years later, continues his inquiry into the relation
ship between character and physical traits. In this work, Porta goes a step
further and links mental and physical characteristics in such a way that one
appears as a reflection of the other. Again, his intention is not to reduce or make
the phenomena uniform in any way. On the contrary: using a wealth of ex
amples, Porta is at pains to demonstrate that “body and soul sustain each other
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and mutually modify each other”33 while at the same time being connected in
infinitely different ways. The rather monstrous analogies between the facial fea
tures and cranial shapes of humans and beasts dramatically illustrated in the
books plates34 made this work easy prey for superficial esoteric interpretations
and for the biologically inclined criminal anthropology of the nineteenth
century. In 1917, when the Gabinetto-Scuola di Antropologia Criminale was
founded at the University of Naples, a commemorative plaque was put up in
honour of Porta, which still adorns the wall of the building that formerly housed
this institute.35
To read the book of nature as a vast collection of signs was habitual among
sixteenth-century natural philosophers and also among artists of the period. As
one example, the Italian painter Guiseppe Arcimboldo delighted the courts
of Europe, including Rudolf II in Prague, with his pictures of combinations of
heterogeneous elements taken from nature. In an essay on Arcimboldo, Roland
Barthes interprets this fascination with the monstrous thus: “The essence of
what was wondrous, that is, monstrous, consists in crossing the line of de
marcation between the species, in the mixing of animal and vegetable, of ani
mal and human. It is extravagance, which changes the properties of things that
God has given a name to. It is metamorphosis, which allows one order to pass over
into another; in short, the transmigration of souls.”36
The Inquisition
Paradoxically, Portas Phytognomia on similarities in nature, which was part of a
long tradition of interpreting external physiognomy as an expression of the
emotions within,37 should be interpreted as his attempt to react to the increas
ing pressure of censorship and investigation by the ecclesiastical authorities.
The books radical thesis—that human character traits impress themselves like
signatures on the physical body and vice versa—appears at first glance to con
tradict his earlier position, in which the metaphysical is a calculable effect of the
movements of the stars and planets. Porta does not reconcile the two positions
until much later, when in 1603 he returns to this theme in Coelestis physiogno
monia [Celestial Physiognomy]: he assumes that both realms of living things,
the mental and the physical, are grounded essentially on astrological factors.
The reason the Neapolitan aroused the suspicions of the Inquisition is not
known for certain; possibly it was connected with the many experiments that
he and his fellow members in the Academy of Secrets performed. Like Bruno,
Porta believed that only through operating on, and thus changing, nature could
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Chapter 4
68
Figure 4.3 Two details from the frontispiece of the English translation of Magia II, depicting
the themes of Book 20, chaos and nature. Nature is contrasted with art in a manneristic por
trayal of a woman with six breasts (Porta 1658/1958). Facing page, top: Illustration from
Phytognomia(Porta 1583, p. 143). Bottom:Frontispiece of the first translation into English of
Euclides “The Elements of Geometrie” from 1570 with the famous Preface by John Dee (from
Werner Nekes private collection).
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Magic and Experiment
the divine powers at work there be developed fully.38 Probably less problem
atic were the metamorphoses he proposed for the vegetable kingdom, many of
which he patented, such as methods for speeding up or slowing down the
growth of grape vines or cultivating fruit without seeds. However, Portas basic
convictions and adventurous mind led him into several areas that were tabooed
by the Catholic Church. He not only provides recipes for aphrodisiacs, hallu
cinogens, and other drugs and describes their effects, but in Magia naturalis he
discusses how to make natural contraceptives for women (abortions at that time
were horrendous tortures often ending in death), describes compounds for ma
nipulating the gender of unborn children, and gives instructions on how to cul
tivate extralarge fruits. Yet what ultimately led to Porta being investigated in
the 1570s and later hauled before the Inquisition in Rome to answer charges
were his pronouncements on a subject where mathematics and magic were
closely interwoven, astrologia giudiziara.39 Judicial astrology, in contrast to
natural astrology, was concerned directly with the influence of celestial bodies
on the actions of individual people and involved the making of “judgments” by
astrologers. For example, current political constellations were interpreted and
future ones predicted by observing and plotting the movements of the planets,
which were then assigned as determinants to the parties involved. The papal
authorities did not tolerate any incursions into what they regarded as their ex
clusive province—heavenly power—and banned summarily all publications
resulting from the “deluded science that clings to the stars” (Jakob Burckhardt).
Notwithstanding the attitude of the church, many powerful secular rulers
were extremely keen to have their fortunes cast astrologically by great mathe
maticians because such charts were seen as especially authoritative. Elizabeth I
of England, despised by Rome, appointed John Dee, an excellent mathemati
cian, as her court astrologer. A specialist in geometry, Dee was an old friend of
the Flemish cartographer Gérard Mercator and, in 1570, wrote a famous intro
duction to the English translation of Euclids Elements, which played an impor
tant role in popularizing mathematics and geometry in England. His Monas
hieroglyphica was the first work to phrase its arguments in terms of mathemat
ics, geometry, and symbols, and put forth the concept of a smallest, ultimate,
and indivisible unit that is contained in all things and from whence all devel
ops. Even when Dees brand of natural philosophy led him to drift more and
more into the esoteric world of angels and spirits, Elizabeth continued to ex
tend her favor and protection to the man on whom, it is thought, Shakespeare
modeled Prospero in The Tempest.40 Another ruler with a passionate interest
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in astrology and alchemy was Rudolf II of Prague. He invited artists, such as
Arcimboldo, and scientists, such as Tycho Brahe and Johannes Kepler, and
also—for a short while—Dee and his erstwhile partner Edward Kelley, to live
and work at his court. Rudolf II was also impressed by Porta. A later edition
of Portas treatise on the interpretation of chirophysiognomy (palm-reading),
reprints a letter from Rudolf, dated June 20, 1604, to his “revered, scholarly,
and truly esteemed friend” in whose “great science of nature and technology”
he takes great pleasure “whenever the weighty affairs of state permit.”41
Porta did not experience the full brutal force of the Inquisition like Bruno,
who suffered horrific tortures according to the methods of the Spanish Inquisi
tion before being burned publicly as a heretic on February 17, 1600 in Romes
Campo dei Fiori; or Tommaso Campanella, who was arrested in 1599 and in
carcerated for twenty-seven years, during which time he wrote his utopia of a
“city of the Sun.”42 However, for at least twenty-five years, Porta lived and
worked with the dangerous threat of the Inquisitors hanging over his head. The
official investigations began in the mid 1570s, and in 1578 his Academy of
Secrets was disbanded. By papal order, Porta was expressly forbidden to engage
in any activity related to the arte illecite, the forbidden (divinatory) arts. He was
urged strongly to give up all scientific activities and concentrate on works of
literature instead. In the years that followed, Porta did in fact write many
plays, particularly comedies,43 but he ignored the tribunals recommendation
to give up research. In April 1592, shortly before Bruno was arrested in Venice,
Porta received the order of the Venetian Inquisition forbidding publication of
his work on human physiognomy and anything else he had written “that had
not received the sanction of the Roman tribunal.”44 This situation continued
until 1598, but even afterwards Porta had to fight the censors for the publica
tion of each one of his works. He was not always successful. An intriguing late
work, Taumatologia [On Marvels], which Porta conceived as a grand summary
of all his studies and as a deeper investigation into the power of numbers (virtù
dei numeri), remained unfinished because when he submitted the books index to
the tribunal, it sufficed for the tribunal to refuse a license to print it.45
Gabriella Belloni, the greatest expert on the life of Porta, writes that the
Neapolitan scholar was deeply affected by the arrests of Bruno and Cam
panella, but at the same time, he had to avoid all mention of their names. Porta
had certainly met Campanella in Naples; ironically, it was in the same room of
the monastery of St. Domenico Maggiore where Thomas Aquinas had taught
that, in 1590, Porta and Campanella held a public discussion on magic.46 He
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Magic and Experiment
had probably encountered Bruno in Venice while on a longer visit to find one of
its renowned glass-blowers to help in his experiments with mirrors. In Portas
book on the art of memory (Ars reminiscendi) of 1602, he reports encountering a
person in La Serenissima who had such a phenomenal memory that he could re
cite up to one thousand verses without making a mistake. Giordano Bruno, who
both published on and taught ars memoria, was famous in intellectual circles of
the Italian Renaissance for his amazing powers of recollection.
Secret Writing and Ciphers
The gradual separation of the message from the body of the messenger carrying
it is a process that can be traced from ancient ways of sending communications
in ancient China, Asia Minor, and classical antiquity.47 Efforts were directed
not only toward speeding up delivery of messages, but also at excluding the
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Chapter 4
Figure 4.4 Contemporary portrait of Porta. (Original in Magianatu
ralis1589; taken here from Mach 1921)
messenger from all knowledge of the message. As a rule, messengers were slaves,
with their bodies to undertake the journey, their minds to understand the mes
sage, and mouths to repeat it accurately to the recipient. In our world of net
worked machines and programs, the problem of keeping communications secret
has still not been solved. In anthropomorphic metaphors that refer to those
ancient slaves bodies, we still refer to the header and body of a message. The
header (or subject), however brief or cryptic, must remain open and publicly
accessible. The supervising postmaster of a server requires access to the headers of
messages, if only for the purpose of resolving technical transmission problems.
What the body of the message conveys is supposed to remain a secret, although
in principle the postmaster or higher instances of control are able to access it.
Because the system is not secure, courier services were reintroduced in the lat
ter years of the twentieth century—from messengers operating locally on foot,
bicycle, motorbike, or car, to worldwide operators using aircraft. The only effi
cacious method, at least for a limited period of time, for keeping messages se
cret that are sent through the language realm to which computers belong is
encryption, the art of cryptology. Thus it is hardly surprising that the Internet,
a medium most admirably suited to conspiratorial theories and practices of all
kinds, has innumerable sites and projects on the study of the origins of secret
languages.48
The passion for encrypting and deciphering texts runs through the sciences
like a subhistory, conspicuously so since the thirteenth century. It was a hidden
component of the scholastic approach to the world, which was defined by the
predominance of letters and the trivium of grammar, rhetoric, and logic.49 En
cryption was essential to the survival of the alchemists: in addition to their
habitual hermetic way of writing, they communicated their discoveries about
mixtures of forbidden substances, including alcohol, in the form of crypto
grams.50 Undoubtedly, one reason for Portas intense preoccupation with the art
of “criptologia” (this would have been the title of one of his last books, but its
publication was not sanctioned) was the ever-present threat of the censors and
the Inquisition. As late as 1612, three years before his death, his patron and
founder of the Roman Accademia dei Lincei (Academy of the Lynxes), Federico
Cesi, wrote in a letter that all communications to Porta should be sent via a go
between, “for if one writes to Porta, the letters are not very safe.”51
After Porta completed Magia naturalis, his next major work was a four-book
treatise on secret ciphers, De furtivis literarum notis vulgò de zifferis [On Concealed
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Magic and Experiment
Characters in Writing] (1563). In the preface, Porta defines what he means by
the titles concepts:
What are secret characters? In the higher branches of learning, secret characters are used
for writing, executed with art and ingenuity, which can only be interpreted by the per
son to whom it is addressed. This description would seem . . . to correspond exactly to
the type of writing that is referred to as zifera in the vernacular of this country. . . . After
we have taken brief stock of the achievements of our predecessors, we shall henceforth
name only such characters a cipher by which means we may communicate with the ini
tiated about those matters of which they must properly be informed in a secret or ab
breviated form. Ciphers (notae) we shall name them, because they denote (notare) letters,
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Chapter 4
Figure 4.5 In BuchvonderWeltpost[Book of the Worlds Post], 1885.
syllables, and statements . . . characters that have been agreed upon beforehand and
call forth these meanings for the readers, which is the reason why the persons who write
down these [ciphers] are called notaries (notarii). If we consider their various employ
ments, we shall conclude that they are only required in those matters such as we meet
with in sacred and occult learning. Namely, in order that they will not be profaned by
outsiders and such others, to whom the requisite initiation has not been vouchsafed.52
Porta then proceeds to take great pains to explain, for the benefit of the cen
sor, that his work is written in the interests of the powers that be: “For so often
it is necessary that we advise kings, when their deputies are absent or privy to a
plot, or others in other matters, with our secret knowledge, in order that any
message, were it to be intercepted by bandits, spies, or governors, who serve in
far-off places (for long is the arm of kings and princes), should not yield up its
secret counsel, not even if a great deal of time is lavished upon it . . . it is then
that we take advantage of them [ciphers] for our own protection.”53
However, in the revised version of this treatise, which was published thirty
years later in a handy, almost paperback-size format that could easily be slipped
into a pocket and carried around, Porta reveals in the title what he really means
by the long arm of the rulers: “On Secret Ciphers or: On the Art of Conveying
Ones Own Opinion (animi sensa) by Other Means in a Secret Way or Finding
Out the Meanings in Other Things and Deciphering Them.”54 As early as in
Magia II, Porta describes a wide range of procedures for sending messages to
friends without third parties being able to detect their existence.
These, then, are the two lineages in the the history of telematics, which oc
casionally converge but, from the viewpoint of technique and knowledge, are
entirely disparate: on the one side are strategic focusing and acceleration of com
munication to serve the interests of established institutions, such as the church,
the state, the military establishment, or private corporations, and on the other
are the development of tactics and a culture for friends to communicate with
each other, where it suffices for them to agree formally upon a code. The latter
requires mutual sensitivity and respect: the willingness to engage intensely
with the other. In a letter to Rudolf II, Porta proposes a bizarre telegraphic pro
cedure, which is a fine illustration of this approach, precisely because of its im
practicability. He describes the technique in connection with the power of
magnetism to work over long distances. In Magia naturalis, Porta had described
how the needles of two compasses that are far apart can influence each other
and be used to send messages to a friend who is far away or even in prison. In his
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Magic and Experiment
example for the emperor in Prague, Porta describes telecommunication that is
based on blood-brotherhood. I shall not go into his meticulous recipe for the
sympathicum, a special ointment that is essential to this experiment, but simply
cite the mode of this communication over distance:
[take] two new knives and smear the salve from the point to the handle. . . . The friends
must have wounds on the same part of the body, for example, on the lower part of the
arm. The wounds must be kept fresh and bloody . . . above the wound, two circles must
be drawn, a greater and a smaller, proportionate to the size of the wound. Around this,
the letters of the alphabet are written in exactly the same order and manner, size and
scale. If you desire to speak with your friend, you must hold the knife over the circle and
the pierce the selected letter with its point . . . your friend will feel the same piercing
pain on his wound. . . . I prick the V and he feels it, then I prick the A and he feels it,
and so forth, with each separate letter. However, the knives must be smeared each with
the blood of the other, mine with his and his with my blood. . . . Now after all the let
ters have been assembled, he will know the thoughts of your mind.55
This is a concept of mutual exchange that is wholly in the spirit of Empedo
cles, for it is generated by the binding power of sympathy—the notion of com
plete compatibility between the bodies of transmitter and receiver and the
transmission of their autonomous, local energies. In the above example, possi
bility is not the mere shadow of reality, but rather a challenge to it. Separation,
held to be “the alpha and omega of the spectacle”56 of telecommunications, is
thus called into question.
The techniques proposed and analyzed by Porta in his treatises on cryptog
raphy focus mainly on secret writing, that is, the transcription of texts, although
he does include some simple steganographic devices, or hidden writing, where
the existence of the message stays concealed during the period of its transport.
A particularly perfidious ancient example of steganography was the practice of
scoring messages on the scalp of a slave messenger; the hair acted as a natural
means of concealment. Porta also describes the use of invisible inks, which the
recipient can render visible by treatment with the appropriate chemicals, and
the methods of transcribing texts rhetorically or poetically, which have been
practiced since ancient Greek and Roman times: messages concealed within
ambiguities, metonyms, metaphors, or allegories. Further, he discovers the po
tential of the newly invented printing press for adding to the arsenal of meth
ods of concealment by using different typographies or colors of ink. Numerous
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Chapter 4
examples are cited of ways to encipher by drastically reducing the text body and
combining letters, numbers, and invented characters.
The initiated were already familiar with the simple substitution method,
which goes back at least as far as Julius and Augustus Caesar and is still referred
to as the Caesar cipher. In this method, the encrypted messages are written as
cryptograms where the position of the letters of the plaintext are shifted one
or more places. The complete alphabet stands in the first line of the so-called
tableau in the usual order; underneath, in the second line, the ciphertext alpha
bet is written according to the number of places shifted. When there is a shift
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Magic and Experiment
Figure 4.6 Theory and praxis of secret languages
of three places, for example, the second line begins with the letter D and ends
with C; thus A is enciphered as D, and Z as C. The only key that the correspon
dents must agree upon is the number of places to shift the alphabet. In monas
teries in the late Middle Ages, a great many variations of this cipher were
in use.57
A century before Portas book appeared, Leon Battista Alberti wrote a trea
tise on secret writing that was based on a philological analysis of the Latin lan
guage. Alberti describes the cryptographic game of substituting vowels and
consonants with other, changing symbols. In 1499, Trithemius, alchemist and
abbot of Sponheim, later of St. Jacobs monastery in Würzburg, wrote his mon
umental treatise Steganographia on how to conceal and encipher texts where
even the rules for performing these operations are encrypted—theologically.
At first the work circulated only in manuscript form; it was not published as a
book until 1606, when it landed immediately on the churchs index of censored
works. In 1518, Trithemiuss Polygraphia [Multi-alphabets] appeared, in which
he develops rudiments of a lingua universalis (universal language). It also con
tains his invention of a polyalphabetic cipher with twenty-four different alpha
bets, an idea taken up by Athanasius Kircher around 150 years later. The abbot
of Sponheim was inclined to dramatic gestures. In the preface to Steganogra
phia—“steganography” was often used as a synonym for cryptography in this
period—he also provides the ecclesiastical authorities with good ammunition
for rejecting outright what he is describing: “Henceforth it may come to pass [if
there is wide access to the secrets of steganography] that conjugal fidelity will
no longer exist, for any wife could, without the slightest knowledge of Latin but
educated through holy and chaste teachings in any other language, gain knowl
edge of the despicable and unchaste inclinations of her lover, whereby the hus
band might even act as the messenger and praise the contents [of the hidden
message]. In this very same way, not needful of concern, the woman could send
back her desires in eloquent words.”58
In De furtivis literarum notis vulgò de zifferis, Porta assembles all that was
known in his time about secret writing, knowledge that was spread out over
centuries and not easily accessible, to produce a proper manual. He obviously
received excellent assistance from his publisher and printer, for his special
symbols did not exist as type and either had to be entered in each copy by hand
in writing or with specially made woodcuts. Particularly striking are the pic
tograms, probably designed by Porta himself, which stand for letters, words, or
agreed-upon combinations of words and are reminiscent of ancient Egyptian
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Chapter 4
hieroglyphs. As signs located somewhere between abstraction, mystery, and
representation, Egyptian hieroglyphs exerted a fascination on men of learning,
from Renaissance scholars to text artists of the baroque. Even today, the arsenal
of simple cryptography includes the method of concealing a short, secret mes
sage within a longer, seemingly innocuous one (for example, a religious tract);
the message is revealed when a specially made template, or grille, is laid over
the text and the words of the message appear in the holes of the grille. More
important is a system of substitution first suggested by Alberti that has been
used widely throughout the history of diplomacy and espionage, which are very
closely related. In Portas more sophisticated version, thirteen alphabets are
listed one above the other in a square tableau, whereby the last thirteen char
acters are arranged at random. Each alphabet is assigned a pair of letters (from
AB to YZ). The two parties communicating agree upon a password that indi
cates which alphabet is to be used to decipher the message. Then it is simply a
matter of assigning the letters given in the cryptogram and deciphering them
using the appropriate alphabet.
From the perspective of media archaeology, two systems described by Porta
are especially interesting. In the first, he presents a system for encryption that
is based on two discrete elements. Two horizontal and two vertical lines are
drawn, which cross each other at right angles (as in a game of tic-tac-toe). In the
nine spaces of this framework, the alphabet, which has been reduced to twenty
one letters,59 is entered according to a scheme agreed upon by the correspon
dents. The three spaces at the top each contain three letters, and the other six
fields have two letters apiece. A cryptogram produced by this system is written
not as text, but as symbols. The exact arrangement of two, three, or four recti
linear lines containing the selected letter is given, and the letters position is
designated by another geometric form—a dot. As each space can contain up to
three different letters, one dot denotes the first, two dots the second, and three
dots the third. Thus the code consists simply of combinations of dots and
dashes, like the Morse code developed and used centuries later by telegraphy.
The only difference is the way in which the two codes are written: the Morse al
phabet is written as a continuous sequence of dots and dashes, whereas in Portas
system the two elements are noted in groups. Reading this code very quickly
becomes an exercise in fast and precise pattern recognition.
Portas second original suggestion concerns a concept for generating and in
terpreting texts that has fascinated cryptologists from Trithemius and Alberti
to Bruno and Kircher: Ramon Llulls Ars generalis ultima, also used by Werner
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Magic and Experiment
Künzel and Heiko Cornelius as the title of their pilot study on the Majorcan
scholar.60 This system amalgamates the arts of combination and interpretation,
of cabalistic and astrological readings, in an attempt to reveal a global, intelli
gible scheme for interpreting the complex holy Christian Scriptures. The
Majorcan scholars most important basic assumption is that the three great
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Figure 4.7 An example of a code that uses the substitution method from Portas treatise on se
cret writing. The tableau containing the letters of the alphabet generates cryptograms, which use
only two discrete elements: a line and a dot. (Porta 1563)
monotheistic world religions, which are founded on words and texts—Islam on
the Koran, Judaism on the Talmud, Christianity on the Bible—are similar in
essentials and can be linked with each other. Llull reduces the entire knowledge
of the Bible to nine axiomatic concepts (such as goodness, greatness, eternity)
to which he assigns nine letters of the alphabet (from B to K, without J). Five
different modes (proportions, questions, subjects, virtues, and bonds), which
are again subdivided each into nine terms, differentiate the nine axiomatic con
cepts further by assigning groups of meanings, which can then be used to con
struct manifold internal combinations with the nine-letter alphabet. The idea
was to provide scholars well versed in theology with a system for using the Bible
as an apparatus and reading the texts like data sets.61 However, such a system
can only function if the basic precept of any mechanical system is given; namely,
that it is possible to formalize whatever the system is designed to process. Llull
recognized this quite clearly: “The subject of this art is to answer all questions,
provided that whatever it is possible to know can be formulated as a concept.”62
Apart from the ingeniousness of this design for a late-medieval expertise sys
tem, even more fascinating is the fact that Llull translated his system into ac
tual artifacts. Each consisted of two rings and a disk on which he wrote the nine
letters for the axiomatic terms, the hidden meanings, and possible combina
tions with terms from the other classes. The rings and disk, later named a vol
velle, could be rotated in either direction around a central pivot. Thus with the
aid of a sort of toy, the entire categorized knowledge of the Bible was trans
formed into a work of variable combinations. In the long and rich history of ars
combinatoria, however, Llulls invention was not without earlier models. His
volvelle also bears a strong resemblance to the astrolabes and devices con
structed by Arab astronomers before a.d. 1000 to calculate the movements and
positions of stars and planets or to establish connections between astronomical
and geological data.63
The design highlight of Portas encyclopedic work on cryptography is his
presentation of encryption devices that operate with what he called circular
writing. He also says that the writing is arranged in the form of a “rota, that is,
like a wheel,”64 which again conjures up associations with the circular “wheel
like maps” of Arab and medieval cartographers in which the Earth is depicted
as a disk with the inscriptions arranged correspondingly.65 Even today, circular
ciphers have proved among the most effective in cryptography. Like Llulls
model, Portas also consists of two graduated concentric circles with a movable
disk in the middle, which can be rotated to the position of choice. However,
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Magic and Experiment
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Figure 4.8 Two of Portas decorative deciphering and enciphering volvelles. The central disk
can be lifted and turned; it is affixed to the page by a gold-colored thread through the middle where
the hand of God, pointing, rests upon a cloud. Top:Cryptography as drama: The smiling figure of
a woman on the left side has a sad-looking counterpart on the right. (Porta 1563, p. 73)
Portas interest in this device was not to encode biblical knowledge for the pur
poses of answering questions about the Scriptures. The circles of his instrument
contained the letters of the alphabet and Roman numerals, and the disk was in
scribed with pictograms of his own invention. According to what is decided
upon by the parties communicating, any meaning can be assigned to the three
components, which are then written down in a glossary. If the rotating disk has
the letters of the alphabet on it, it becomes an instrument for the substitution
system described above that makes encryption and decryption of the cipher
text easy.
Porta took Llulls hermetic philosophical and theological expertise system
and transformed it into an easy-to-use cipher system—potentially, for a wide
range of people. His printers execution of these text generators in the first edi
tion of De furtivis is really beautiful. There are two examples of them: the rotat
ing disk is fixed to the page with a fine gold-colored thread, which acts as a pivot
and allows the disk to be raised and turned.66 (Porta attached great importance
to practical experience, which in this case must have been very expensive for the
printer.) The final part of the volume consists of an extensive index of words and
various possibilities for substituting them with numbers, letters, or pictograms,
as he demonstrates in many examples using the methods described. Porta had
stressed an essential feature of the art of cryptology in the introduction: if it is
to be at all practical, it makes enormous demands on memory and exactness. Fit
tingly, De furtivis was published again in 1566 in one volume with the Italian
translation of Portas treatise on the art of memory, Larte del ricordare.
Of Glasses and Refraction
Glasses as prostheses for the human eye were produced in Europe since the thir
teenth century, probably in Venice, the contemporary center of glass blowing.
Centuries before, however, glasses of a special kind existed in China. These
glasses did not allow the wearer to see better, but instead prevented his eyes
from being seen. Judges at the imperial Chinese courts had such glasses made,
with lenses of cloudy gray quartz, so that the counsels for the prosecution and
the defense could not make any deductions from the judges reaction to any
thing said during the course of the trial. Thus, long before dark glasses were
used to shield the eyes from bright light, they served to hide that feature of the
human face which reveals the most about the soul within. In John Cassavetes
film Faces, for example, or Jean-Luc Godards early films, sunglasses identify the
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Magic and Experiment
existentialist characters who set themselves apart from surrounding reality with
their eyes hidden behind their shades.67
Why and how certain technical artifacts originated—what interplay of idea,
blueprint, exact description, and construction led to their development—are
especially difficult to reconstruct when a great number of researchers, from a
variety of countries, disciplines, and epochs, have investigated different as
pects. Optics is one such example. For over 2,500 years, it has been the subject
of physical, biological, and philosphical inquiry. Even if we take only the main
concepts, we are dealing with literally dozens of investigators from the ancient
cultures of China, Greece, Rome, Arab countries, and modern Europe, who all
engaged more or less rigorously with their predecessors in the field and, at best,
achieved some small advance in knowledge. Standard reference works, such as
encyclopedias or histories of science, have enormous difficulties in offering an
overview. In fact, to my knowledge, none was even attempted in the twentieth
century.68 I suspect this lack exists for two reasons, which at first glance seem
to be contradictory. First, ever since Artistotle the faculty of vision has been
privileged over all the other human senses with which we perceive the world.
The language of science brims over with metaphors related to vision and the
visible because, obviously, science depends crucially on visual experience and
observation—an aspect that engaged Michel Foucault intensely in his various
archaeologies of power. Second, although little is known with relative certainty
about thought processes and their mechanisms, neurobiologists assume that
around 60 percent of all information that reaches the brain is of visual prove
nance and that the brain uses a considerable proportion of its capacity (about
30 percent) to process this information. Further, the physiological basis of vi
sion is by no means fully understood, especially since vision is regarded now as
a complex neurophysiological process and no longer primarily as an optome
chanical one (a view precipitated by George Berkeleys theory of vision, formu
lated in the early seventeenth century). Progress is slow; much remains
unknown about the technical devices for producing visuals and their psycho
logical dimensions. Research on processes of perception has not advanced much
farther than the findings of Gestalt psychology, which dates from the early
twentieth century. On the technical side, the situation is even more astonish
ing: all optical systems in cameras, for still or film photography, are still based
on the geometrical laws of central perspective, which are over five hundred
years old.69
84
Chapter 4
85
Magic and Experiment
It will help us to locate Porta within this history of investigating vision in
the fifteenth and sixteenth centuries if we follow a classification proposed in
1675 by Zacharias Traber, a Jesuit mathematician whose terminology refers
to Euclid. Trabers treatise on the “nervus opticus” is divided into three books:
optics, catoptrics, and dioptrics. The first concept covers the entire doctrine of
sight and light, which, from a scientific point of view, is subdivided further into
biological and physical phenomena. Since classical antiquity, dioptrics has con
cerned the refraction of light in transparent bodies, later including the geom
etry of lenses. Catoptrics deals with reflections produced by planar surfaces,
although it was taught and described together with dioptrics under the name
of catadioptrics. In these two subfields of optics, one can pinpoint different foci
of researchers interest, which can be characterized from a media-archaeologi
cal viewpoint as follows: the “diopricians,”—which include the great scientists
Kepler, Galilei, Descartes, and Newton whose work promoted a “physics of the
visible” in the seventeenth century70—were interested primarily in problems of
“looking through,” whereas the “catoptricians” were fascinated by problems
of “looking at.” This juxtaposing of the two views, in both senses of the word,
continues to have implications and consequences for image technologies today.
Figure 4.9 Stylized representation of the sun and the refraction of its rays from Portas trea
tise on optics, Derefractione(1593, p. 124).